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Amsterdam in a day: must-see experiences for every explorer

1 day
4 stops
Ready to conquer Amsterdam in just one day? This itinerary packs in the city’s most exciting attractions, from quirky museums to canal cruises. With the All Inclusive pass, you’ll enjoy seamless entry, great value, and the freedom to explore at your own pace.
Itinerary route map
  • 1

    Dive into playful illusions at The Upside Down Amsterdam

    Start your adventure at The Upside Down Amsterdam, where every room is a new surprise. Snap creative photos in the topsy-turvy ball pit, wander through mind-bending installations, and let your imagination run wild. This interactive spot is perfect for anyone who loves a quirky experience and a good laugh. Nearby, you’ll find the stylish De Pijp district—ideal for a quick coffee or a stroll through local boutiques.
    The Upside Down Amsterdam
    Booking required

    The Upside Down Amsterdam

    Up to 2 hours
    €25.95Included with the All-Inclusive Pass

    Dive into The Upside Down Amsterdam, where an immersive social media paradise awaits! Here, you can snap incredible photos in mind-bending optical illusions, dive into funky ball pits, and explore interactive installations that will make your feed pop.Every corner is designed to be a visual playground, with playful settings and vibrant backdrops perfect for capturing the ultimate shot. Whether you're posing in gravity-defying rooms or getting lost in kaleidoscopic environments, The Upside Down offers an unforgettable experience thats tailor-made for sharing and sparking creativity.Feeling snacky? Pay a visit to The Upside Down Caf where the fun continues in their quirky menu! Enjoy extravagant milkshakes, fun food and sweet treats (vegetarian and vegan options available!)


  • 2

    Experience the thrill of flight at THIS IS HOLLAND

    Next up, THIS IS HOLLAND takes you on a 5D flying journey over the Netherlands. Feel the rush as you soar above windmills, tulip fields, and canals, complete with wind and scent effects. It’s a fun way to see the country’s beauty in one go. Afterward, check out the nearby A’DAM Lookout for panoramic city views or grab a bite at the buzzing waterfront.
    People on the attraction
    Booking required

    THIS IS HOLLAND

    Up to 2 hours
    €27.00Included with the All-Inclusive Pass

    This incredible experience will have you soaring over iconic sights such as its tulip fields and windmills. Special effects like mist and wind will ensure you see and feel the Netherlands like never before. Conveniently located in Amsterdam.The total experience lasts an hour and contains four shows, including a 9-minute flight. This must-see attraction will give you a new perspective of and information about the Netherlands while providing a great time for the whole family.


  • 3

    See Amsterdam from the water on an Open Boat Cruise

    Hop aboard an Open Boat Cruise and glide through Amsterdam’s picturesque canals. Enjoy close-up views of historic bridges, colorful houseboats, and lively neighborhoods, all while your guide shares fun local stories. It’s a laid-back way to soak up the city’s charm and snap those classic canal photos. Don’t miss the nearby flower market for a quick stroll before your next stop.
    Open Boat Cruises in Amsterdam

    Open Boat Cruise

    Up to an hour
    €23.50Included with the All-Inclusive Pass

    Hop aboard for an unforgettable journey through Amsterdam's charming waterways with the Open Boat Cruise from Stromma. With small group sizes, you'll feel the personal touch from your knowledgeable skipper, who not only navigates the canals but also shares fun stories and little anecdotes. You’ll discover hidden gems and lesser-known spots, along with big landmarks, all from the comfort of a fully electric boat. This eco-friendly option ensures a serene cruise, allowing you to absorb the city's beauty and charm without the distraction of loud engines.The tour takes you through narrow, quiet canals lined with historic buildings that date back to the Golden Age, where you can see Amsterdam as it was meant to be seen—up close and personal. You can also purchase light refreshments on board, all the while enjoying stunning views. Each bend in the canal reveals something new…

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  • 4

    Get spooked and entertained at The Amsterdam Dungeon

    End your day with a twist at The Amsterdam Dungeon. Live actors, special effects, and gripping tales bring the city’s darker history to life in a way that’s both thrilling and fun. Expect a few surprises and plenty of laughs as you journey through Amsterdam’s past. Afterward, wander the nearby Dam Square for evening vibes and street performers.
    Amsterdam Dungeon
    Booking required

    The Amsterdam Dungeon

    2-3 hours
    €27.00Included with the All-Inclusive Pass

    When you enter the Amsterdam Dungeon, there's no turning back.Experience a unique, terrifying, blood-curdling attraction that whisks you back 750 years into the Netherlands' most perilous past. See, hear, feel and smell the foul wrongdoings played out by chillingly amusing characters of the 'bad old days' as they come to life before your very eyes!Watch your step. Keep your eyes peeled. You never know what could be lurking around the corner. Will you survive to the end?
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