The top free things to do in London

Published: July 18, 2024
A tourist photographs a statue at the British Museum

London’s reputation for being expensive (just check out the house prices), doesn’t mean vacations in the British capital have to break the bank. Many major museums are free to enter, whilst parks, markets and even some concerts will cost you absolutely nothing, leaving you free to spend your cash on other things. The list of free things to do in London is a long one, so here are a select few that will leave you quids in.

Explore London’s museum collections

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Starting out with just 38 paintings in 1834, The National Gallery on the northern side of Trafalgar Square now has close to 2,500 artworks hanging from its cloth-lined walls. Concentrating on a mere 700 years of European art roughly corresponding with the years 1250 to 1900, some of its most famous works include da Vinci’s Virgin of the Rocks, van Gogh’s Sunflowers and Turner’s The Fighting Temeraire.

Cross the Thames at Hungerford and Golden Jubilee Bridges and you’ll be perfectly located to continue your tour of free things to do in London at Leake Street Arches, the capital’s foremost space for graffiti and street artists. The freedom to spray means it never looks the same for long, and now also plays host to a Polish kitchen and board game café.

Food sadly isn’t welcome at the British Library’s Sir John Ritblat Gallery, whose free permanent exhibition space includes some of the most important documents in British history. These include Magna Carta, a symbol of liberty and law to this day, and handwritten manuscripts by everyone from author Charlotte Brontë to Beatle Paul McCartney.

Picnic in the park

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Nearly as many trees as residents, 14,000 species of wildlife and 3,000 parks – it’s no wonder London became the world’s first National Park City in 2019. Its public green spaces have acted as shared backyards, in some cases, for centuries.

Its largest is Epping Forest, an area of woodland untouched since the time of William the Conqueror in 1066. Mountain biking and walking are popular pastimes here, with multiple short walks allowing visitors to soak up the spirit of the place and catch sight of its wild deer.

Hampstead Health’s Parliament Hill also has a small population of muntjac deer, although it’s far better known for its panoramic views of central London, spanning from The Shard to Canary Wharf.

For a sense of what you might expect at the Royal Botanic Gardens, Kew without the entrance cost and tube journey, there’s the Barbican Conservatory. An oasis of greenery, it’s London’s second-largest indoor garden, containing some 2,000 plants erupting from every surface. Pull back the leaves and you’ll also find a hidden pond filled with koi carp and terrapins.

Take part in ancient traditions

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Things to do in London for free aren’t limited to the capital’s static attractions. Head to Buckingham Palace for mid-morning and you’ll be able to admire the pageantry of the marching bands involved in the Changing of the Guard.

The full ceremony lasts 45 minutes, with the changeover between guard battalions taking place at 11AM. The best viewing spots go early, but Hyde Park’s southern boundary offers a crowd-free space to watch the mounted troops arrive and depart from Wellington Barracks.

Whilst it’s not possible to enter the palace during the ceremony, it is usually possible to enter the neogothic splendor of the Houses of Parliament a short distance away. Members of the public are able to see the goings-on of the House of Commons (the green-benched lower house) from the perch of the Strangers Gallery.

Along the way you can grab a glimpse of Westminster Hall, the oldest part of the complex and where royals lie in state. No pre-booking is required to visit Pugin’s pre-Raphaelite artworks or parliament’s central halls, although the Strangers Gallery fills up quickly for Wednesday’s Prime Ministers Questions.

Less confrontational in nature are the free concerts taking place in churches and auditoriums across the capital. Often used as rehearsals to later paid events, classical works can be heard at a number of locations, including the bright interior of St-Martins-in-the-Fields off Trafalgar Square, Morley College’s Waterloo Center and Regent Hall on Oxford Street.

Visit London’s top markets

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All walks of London life buy and sell at its plethora of markets, with voices from all over the world demonstrating why London is known as a city where everyone is welcome. When it comes to color and Instagram posts, make a beeline for Sunday’s Columbia Road Flower Market, which is packed full of blooms.

The shadow of Waterloo Bridge plays host to the Southbank Centre’s daily book market, whose row after row of secondhand tomes are sure to include that out-of-print classic you’ve been searching for, in addition to a select pick of artworks old and new. The nearby space behind Royal Festival Hall also hosts a Friday – Sunday pop-up street food market, with aromas that drift towards the Thames sightseeing cruises mooring up at Westminster Pier.

Back in east London, the stalls of Old Spitalfields Market sit beneath Victorian ironwork dating to 1876, though its history stretches back to the 1600s. Once a fruit and vegetable wholesale market, today’s stalls are a trendy blend of soul food spots, homeware and boutique fashions, with antiques taking over each Thursday.

Take a stroll

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Getting out into fresh air is relatively easy, and as well as its parks and green spaces, London has numerous walks. The obvious place to start is the Jubilee Walkway, unveiled to mark 25 years of Queen Elizabeth II’s reign in 1977. Connecting many of London’s major landmarks, it runs for 15 miles, with the most popular stretch lining the south bank of the Thames from Lambeth Palace to Tower Bridge.

Meanwhile, Regent’s Canal provides a place to wander without the crowds, taking in Paddington Basin, Little Venice, the howls of ZSL London Zoo’s wolf pack and popular Victoria Park along the way to its terminus on the Thames at Limehouse.

You certainly won’t be disturbed by the residents of Brompton Cemetery, a grade I listed space containing around 35,000 memorials dating back to the 1830s. Among them you’ll find the graves of suffragette Emmeline Pankhurst and the scientist who discovered the cause of cholera, John Snow.

Other ways to save in London

There are a huge number of free things to do in London. But they’re not the only way to save when visiting the British capital. The Explorer Pass from Go City saves on admission at many of London’s top visitor attractions without you having to make any decisions on what to do beforehand. What’s more, all you need is your phone to get started!

Ian Packham
Go City Travel Expert

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Woman standing on Westminster Bridge in London
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Things to do in London for adults - outings for couples or friends

London is one of the most fantastic, global cities in the world. It’s filled with top attractions and significant historical structures, plus some of the best dining and shopping opportunities you’ll find anywhere. Whether you’re interested in exploring the expansive history of London’s churches and buildings, or if you prefer the appeal of modern attractions, you’ll be able to enjoy a full itinerary of London activities on your next trip. If you’re looking for things to do in London for adults, check out our list of the top activities that couples and groups of friends will enjoy, including... Lastminute.com London Eye Madame Tussauds London Hop-On Hop-Off London Bus Tour St. Paul’s Cathedral The London Dungeon Changing of the Guard Walking Tour River Thames Cruises Explore the Royal Parks and more... Save on Admission to Popular Adult Attractions Regular admission to a number of these attractions are available on Go City's London Explorer and All-Inclusive passes. Choose as you go from top London activities and save up to 50% off combined admission vs paying at the gate. See all available passes and London-based attractions. Lastminute.com London Eye Take a ride to the top of the world’s most famous observation wheel. The London Eye is not just a signature element of the London skyline – it’s also a fun activity for any new visitor to London. See the River Thames and all the iconic buildings clustered along its banks. It’s the perfect opportunity to get those amazing aerial photos that look just like postcards! Getting In: admission to the Lastminute.com London Eye is available with London Explorer and All-Inclusive passes. Madame Tussauds London Fans of celebrity culture – including the Royal Family – will love a visit to the original Madame Tussauds. It’s where the global phenomenon first began, so a visit here will teach you all about the history of the original Madame T, including her techniques and inspiration. Plus, there’s no other way to actually meet the King (unless you’re super famous yourself, that is!). Getting In: Madame Tussauds London admission is included with an All-Inclusive Pass. Hop-on Hop-off London Bus Tour New to the city? Try out a London Bus Tour to explore the many diverse neighborhoods and regions of this bustling metropolis. It can be really difficult to navigate your way around the city on your own, especially without a local’s knowledge of where to find what. Fortunately, a guided bus tour is a great way to see the city without worrying about the hassle of directions. It’s also an iconic London attraction – those double-decker buses just scream Britain! A hop-on hop-off option is perfect for those travelers who like to pick and choose on the go, too. Getting In: Big Bus London admission is available with all London passes. St. Paul’s Cathedral Pay a visit to one of the most beautiful and historic churches in all of England. Its instantly recognizable dome is just the beginning: the interior is gorgeously decorated, from the Cathedral floor to the crypts to the three major galleries housed within the dome. Join up with a guided walking tour to see the areas not typically open to the public. Or, if you have less time, take a shortened, self-guided tour. Getting In: admission to St. Paul’s Cathedral is included on all London passes. The London Dungeon This is one moderately scary and delightfully campy attraction. See a millennia of history brought to life in terrifying and enjoyable ways, as you glide past 19 live shows. See the plague-ridden streets of the early modern period, shudder at what might have been with Guy Fawkes’ Gunpowder Plot, and look behind you at every turn through Jack the Ripper’s Whitechapel. End it all with a visit to the Tavern, a delightful Victorian pub experience which serves up tasty (modern) beer. Getting In: The London Dungeon admission is included with the Explorer Pass. Changing of the Guard Walking Tour We’ve all seen those iconic London palace guards on television as they perform their perfectly synchronized movements. Now’s your chance to tour the city and see the several different companies performing their “changing of the guard,” a rare sight. Plus, you’ll get to enjoy photo opportunities of other major landmarks along the way, including Westminster Abbey, St. James’ Place, and Buckingham Palace. Getting In: the Changing of the Guard Walking Tour is included on all London passes. Animal Attractions There is much to enjoy in London for animal lovers, whether you prefer critters from land or from the sea. SEA LIFE Aquarium escorts you on a magical journey throughout the waters of the world, with multiple massive tanks that will make you feel just like you’re strolling at the bottom of the ocean. Getting In: SEA LIFE London Aquarium is availavle with the Explorer Pass and London Zoo admission is on all passes. River Thames Cruise Hop aboard this enjoyable cruise for a unique chance at sightseeing along the River Thames. You’ll learn all about London’s most significant landmarks, like Big Ben, the Houses of Parliament, Tower Bridge, the Greenwich Observatory and more. It’s also the perfect time to snap some of memorable photos of your trip. There are four disembarkation points on the route from Westminster to Greenwich and you can hop on and off as many times as you like withing a 24-hour period. Getting In: the City Cruises Thames River Pass is available with the Explorer Pass. Explore the Royal Parks If you’re a nature lover, you’ve come to the right place. London is one of the most diverse major cities in the world when it comes to green spaces and botanical gardens. Looking to stroll around, toss a Frisbee, or have a picnic? Hyde Park, Kensington Gardens, or St. James’s Park are great options. Prefer to see a collection of exotic plants and domestic ones side by side? The Royal Gardens at Kew are an absolutely fabulous must-see attraction. Getting In: admission to Kew Gardens is available on all passes; many other London parks and gardens are free to explore. London Shopping Whether you’re looking for souvenirs or just love to shop, London is the right destination for you. With a wide variety of shops from the high end to fast fashion, you’ll be able to find what you’re looking for at practically any price point. For some of the best shopping in London, head to Oxford Street, where you’ll find the famous Selfridges, as well as favorites Top Shop and Primark. Got a massive budget? Bond Street and Mayfair are the areas where you’ll find high-end luxury goods. Bargain hunting or looking for something unique? Try out Covent Garden.
Katie Sagal
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London VS New York: Which City Should I Visit?

Planning your next city vacation, but can’t decide whether to visit London or New York City? We’ve rounded up the best New York attractions and the best London attractions so you can decide which city is right for you. Which will it be? The Big Smoke or The Big Apple? Check out our list below of the top things to do in New York, including... The Empire State Building The Top of the Rock Madison Square Garden The Statue of Liberty Radio City Stage Door Tour Plus, the top things to do in London, including... Coca-Cola London Eye Churchill War Rooms Shakespeare’s Globe Wembley Stadium Emirates Arsenal Stadium And many more... The attractions with the best views The London Eye vs Top of the Rock and The Empire State Building London For some of the best views in London, head to the Coca-Cola London Eye. Take a 30-minute ride around one of London’s most recognizable landmarks and enjoy 360 views of the city. You will spot famous buildings and sights such as the Big Ben and St Paul’s Cathedral -- cameras at the ready! Be sure to check out our top tips for visiting the Coca-Cola London Eye. If you can’t get enough of the city, visit London’s tallest building, The Shard, for more 360 views. At 1,020 feet tall, The Shard is almost as tall as New York’s Empire State Building. Take the elevator up to the 72nd floor for amazing views of the city below. New York City In New York City, some would say the best view is from the Empire State Building. Did you know that the Empire State Building is 1,454 feet tall? With your New York Explorer Pass, head up to the 86th floor, 1,050 feet above the ground for breathtaking views of Manhattan. The only thing you won’t be able to see is the Empire State Building itself... So, if you want to take photos of New York’s cityscape including the Empire State Building, head over a few blocks to The Top of the Rock. Though not as tall as the Empire State Building, the observation deck of the Rockefeller center sits at 800 feet above street level -- so it has great views of the city (especially Central Park!). Check out our guide to the Empire State Building to learn more. Getting In: Entry to The Empire State Building and The Top of The Rock are included with your New York Explorer Pass. Entry to the Coca-Cola London Eye is included in your London Explorer Pass. Entry to The Shard is not included and tickets must be bought separately. The best attractions for sports fans Emirates Arsenal Stadium, Wembley Stadium and Chelsea FC Stadium vs Madison Square Garden London Sports fans won’t be short of things to do in London. Soccer fans can tour the home of Arsenal FC at the Emirates Arsenal Stadium, get up close with exclusive memorabilia, walk up the Players’ Tunnel and even sneak a peek inside the team’s changing rooms. Not an Arsenal fan? Visit the Chelsea FC Stadium for a guided tour and backstage access to the club’s Stamford Bridge stadium. Enjoy access to the changing rooms, tunnels and the Chelsea museum. If these aren’t enough to satisfy the soccer fan in your group, you have to visit Wembley Stadium. The original Wembley Stadium opened way back in 1923 but the current stadium opened in 2007. Did you know the current stadium was built on the grounds of the 1948 Olympics? It was also home to the 1966 World Cup Final which saw England take home the cup! [embed]https://www.instagram.com/p/BO3EGAJFlDb/[/embed] New York City Sports fans visiting New York City have to visit Madison Square Garden for an All Access Tour. Home to New York Teams, NBA’s New York Knicks and NHL’s New York Rangers, Madison Square Garden is a must-see. An expert guide will take you behind the scenes of the World’s Most Famous Arena, telling you all about its history and giving you a glimpse of exclusive memorabilia. While you’re in NYC, why not get tickets to see a famous New York team like the New York Yankees play? [embed]https://www.instagram.com/p/BpZrXmfFKD_/[/embed] Getting In: Emirates Stadium, Chelsea FC Stadium and Wembley Stadium are included in your London Explorer Pass. Madison Square Garden All Access Tour is included in your New York Explorer Pass. The best tours for theater fans Shakespeare’s Globe vs Inside Broadway walking tour and Radio City Tour New York City You can’t visit New York City without visiting the world famous theater district: Broadway. But what better way to explore the heart of New York’s theater-world than with a guided walking tour? On the Inside Broadway Walking Tour you will be guided around Broadway and Times Square by an experienced actor or director on a tour lasting 1 hour and 45 minutes. It’s one of the best ways to discover all the Broadway secrets you’re itching to know... Another must-see for theater lovers is the Radio City Music Hall. On the Radio City Stage Door Tour you will be taken behind the scenes of the famous music venue on a guided tour lasting 75 minutes. You’ll get to explore the venue from the auditorium to the stage, and you’ll even get to meet a Radio City Rockette. [embed]https://www.instagram.com/p/ByVKqRwoFG1/[/embed] London Not to be out-done by New York, London is known for its Broadway equivalent, the West End. But London’s theater history dates back much further, to the days of William Shakespeare. On the Shakespeare’s Globe Exhibition and Theatre Tour, explore the Globe theater and its exclusive costumes and sets exhibition before being shown around the theatre by an expert guide. [embed]https://www.instagram.com/p/ByN7Y6kgtHL/[/embed] Getting In: The Inside Broadway Walking Tour and Radio City Stage Door Tour are included in the New York Explorer Pass. Entry to The Shakespeare’s Globe Exhibition and Theatre Tour is included on the London Explorer Pass. The best attractions for history fans Statue of Liberty and Ellis Island vs Churchill War Rooms New York City A trip to New York City would be incomplete without a visit to The Statue of Liberty and Ellis Island. Take the Secrets of the Statue of Liberty and Ellis Island: Walking Tour and be guided around two of America’s most important landmarks, while learning about their history and context. Hear stories about the immigrants who arrived in America via Ellis Island and learn all about the symbolism of the Statue of Liberty. London There are plenty of historic landmarks in London to satisfy history fans, such as the Churchill War Rooms. You will explore Churchill’s underground wartime headquarters and discover the important part it played in the Second World War. You have to see the Transatlantic Telephone Room -- it was disguised as a toilet but it was secretly used to speak to the US President. [embed]https://www.instagram.com/p/ByIpSB5JjBz/[/embed] Getting In: The Secrets of the Statue of Liberty and Ellis Island Walking Tour is included in the New York Explorer Pass. The Churchill War Rooms is included in the London Explorer Pass. Remember to save on attraction admission If you’re in New York or London, (whichever one you choose!) you can’t miss the chance to check out the city’s top tourist attractions and world-famous landmarks. Grab a New York City Explorer Pass® or a London Explorer Pass before your trip and make huge savings on combined admission prices compared to paying at the gate. The Empire State Building, Top of the Rock, and the Statue of Liberty Tour are all included on the pass, along with the Coca-Cola London Eye, Wembley Stadium and Churchill War Rooms. Share your adventure with us We love to see your vacation snaps. Tag us when you upload photos from your trip to Instagram using @GoCity or #GoCityPass so we can feature your post on our page. Follow our Instagram and Facebook pages for competitions, special offers and plenty of travel inspiration.
Seren Morris
March is a good time to head to London's parks
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What to do in London in March

London in March welcomes the spring – announcing itself with a flurry of flowerheads and chirruping of bird song. Brighter, sunnier skies begin to hint at the months ahead and the return of British Summer Time means evenings are lighter for longer. All the better for enjoying London’s many attractions and events, including the St Patrick’s Day celebrations and the University Boat Race. What is the weather like in London in March? Don’t be fooled by the sudden addition of color to the streets of London in March, the start of the month can still be chilly. March 1 will usually see daytime temperatures of around 8°C, before they begin to steadily increase as the month goes on. By its end, they’ve jumped by roughly a third to about 13°C. Putting this into context, it’s just 3°C below temperatures frequently recorded at the height of summer. On occasion they can jump still further – the March all-time record stands at no less than 23°C. Given this fact, snow is – perhaps unbelievably – still an outside possibility. However, your main concern will be rain showers, which can sweep in at any time to break up the growing periods of sun. On the plus side, dusk creeps back day after day, providing visitors to London with longer daylight hours to spend amidst the treasures of the British capital. Enjoy London’s parks The grass turns a fresh shade of green, the flower beds erupt in blooms and the sun – hopefully – shines. This makes March in London a good month for getting outside and exploring the city’s many parks, gardens and green spaces. A visit to the gates of Buckingham Palace for the Changing of the Guard ceremony can easily be combined with time in the capital’s Royal Parks. St James’s, Green and Hyde Parks form a near-continuous expanse of greenery from the River Thames to Notting Hill. More than just parklands, they contain various monuments, lakes and even an art gallery – The Serpentine. Not all that far away in Lambeth is the Garden Museum. The only museum of its kind in the country, it uses its base of a converted church dated to the Norman Conquest to record the history of the garden in the UK psyche. Get ready to party The color green is also an integral part of one of March’s main events. He may not be the capital’s patron saint (that’s Saint Paul) but this doesn’t stop Londoners from celebrating St Patrick’s Day on March 17. The main festivities generally take place on the weekend nearest the date, and kick off on Piccadilly Circus. It’s from here a parade of floats, performers and marching bands take over the streets on route to Trafalgar Square. But the festivities don’t stop there. The statue of Nelson atop its column looks down on a specially-constructed stage that sees performances from a wealth of acts with a connection to the Emerald Isle. Pall Mall hosts a range of family zone activities suitable for younger visitors. It’s the banks of the Thames that are the location for The University Boat Race between Oxford and Cambridge. First fought in 1829, somewhere in the region of a quarter of a million people line the winding 4.2 mile west London course each year to cheer on the rowing eights. The finish line at Chiswick Bridge is a favored vantage point for obvious reasons. Refresh your wardrobe Browsing the new season trends is on many people’s lists of things to do in London in March, and for good reason. The British capital’s range of retail opportunities is well-known, offering everything from off the peg items to department stores holding royal warrants to supply the Queen and Prince of Wales. Whilst it’s Oxford Street where you’ll find many household names, neighboring Regent’s Street blends high-end couture with an independent streak sometimes missing from the streets of the capital. Children’s eyes will bulge wide at the very sight of Hamleys’, whose seven stories make it the biggest toyshop in the world. Meanwhile, adults are sure to find something that delights at Liberty’s, whose mock-Tudor edifice stretches from Kingly Street to the boutique stores of Carnaby Street, and has championed designers from William Morris to Manolo Blahnik. The seven streets that together form, surprise-surprise, Seven Dials, between Soho and Covent Garden is perhaps easier on the wallet but certainly doesn’t hold back on the cool. Playing host to almost 150 stores and places to eat, it’s a good place to head whether you’re looking for a new pair of jeans or a block of locally-produced cheese. If there’s a bookworm in the family, a trip to the secondhand bookshops of Charing Cross Road will be in order. Explore the wider world Amid the splendor of the National Maritime Museum and Queen’s House, Greenwich, stand the masts of the last remaining tea clipper, the Cutty Sark. A simply stunning addition to the east London skyline under the clear skies of March, she was built in 1869 and moored at the Thames as a museum ship in 1954. Visitors are able to discover the cramped conditions crew sailing between China and England had to endure below deck. Since a major restoration project, it’s now also possible to walk beneath the hull to view its original planking and ironwork, before admiring the world’s largest collection of ship’s figureheads. Containing one of the largest collections of living creatures in the UK, ZSL London Zoo has been educating the public and conserving the world’s wildlife for nearly two centuries. Amongst its 20,000 individual animals are 650 species including lions, lemurs and Komodo dragons. Each live in enclosures attempting to mimic their natural habitats as closely as possible, to the extent that many include other species from the same region. Save on March London attraction admission The start of spring ensures there are a huge array of things to do in London in March. But seeing so many attractions can soon get expensive. Go City helps ease the burden by including reduced admission to many of London’s top attractions, whilst doing away with paper ticketing but not the flexibility you’ll want on a visit to the British capital.
Ian Packham

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