San Francisco in January

Published: July 18, 2024
San Francisco skyline viewed from the sea

With winter now in full swing, a trip to San Francisco in January is the prime time to experience the Golden City during one of its quietest periods. Though the city never truly loses its famous bustling atmosphere, a winter’s trip is sure to offer you among the most authentic experiences of the city’s famous vibrant culture, stunning landmarks and diverse history.

Visiting San Francisco in January

Image of Head, Person, Face, Selfie, Female, Girl, Teen, Happy, Remote Control, Laughing, Smile,

Average Temperature: 45 - 55°F • Average Rainfall: 11 days/mth • Average Sunshine: 7 hours/day

Seeing out the brief upsurge in holiday season tourists, San Francisco in January returns to somewhat of a standard low-season flow of traffic. Though you’re likely to come across plenty of tourists year-round, this is when you’re most likely to find the city’s top attractions at their quietest, with many hotels operating slightly reduced, off-season rates.

Carrying the torch from December, temperatures throughout January tend to remain somewhere between cool and pleasantly mild. With fairly regular sunshine, you’ll still be able to see much of the city in its full glory, though it’d be wise to pack accordingly for the weather. Warmer clothes certainly won’t go to waste, and it’s always a good idea to pack an umbrella for the likelihood of at least two days of rain per week on average.

Things to do in January

Image of Photography,

Some of the best areas to explore in San Francisco largely reflect the city’s large East Asian-descended population. Both Chinatown and Japantown stand as some of the most trendy neighborhoods throughout the city, characterized by traditional architecture from their respective countries alongside various authentic cultural eateries and retailers.

Those looking to embrace their inner Dolittle should head to the San Francisco Zoo & Gardens, home to over 2,000 endangered and rescued creatures from around the world, alongside 100 acres of tranquil gardens populated with stunning plant species both local and exotic. If you’re keen to get up close and personal with some 20,000 beautiful marine animals, then follow up with a visit to the Aquarium of the Bay.

Nothing quite reflects the Golden City like its world-renowned landmarks. If you’re looking for some fantastic photo ops during your trip, you’ll want to take a stroll to the likes of the iconic Golden Gate Bridge, the Victorian- and Edwardian-era Painted Ladies, the winding curves of Lombard Street and Fisherman’s Wharf, where you’ll often find a colony of playful, barking sea lions.

If you’ve a hunger for the arts, San Francisco has you covered there, too. The San Francisco Museum of Modern Art explores various mediums of contemporary art, hosting established artists such as Andy Warhol alongside more experimental pieces. And nestled among much of the largely East Asian influence throughout the city, the Asian Art Museum exhibits over 17,000 art pieces from across the continent, complemented by a selection of delicious and traditional cultural dishes served at the in-house café.

Families and the inherently inquisitive alike are bound to get a kick from the Golden City’s wealth of educational hotspots. The California Academy of Sciences, for example, boasts a digital planetarium, an aquarium, a natural history museum and even an immense indoor rainforest. Meanwhile, the Exploratorium stands as the intersection between art and science, offering a wide range of engaging interactive exhibits to scratch your curiosity.

History buffs should find their way to the California Historical Society, exploring various facets of the state’s history, with a general focus on San Fran itself. The USS Pampanito and USS Hornet each offer unique insights into American naval and nautical history, while the Contemporary Jewish Museum explores various aspects of Jewish pop culture, history and art.

Visitors with an interest in the more gritty side to history likely already know about the former maximum-security prison located in the middle of the San Francisco bay. Famous for its remote location and the host of high-status criminals once confined within its walls, Alcatraz Prison is now open for visitors to explore and breathe in its chilling atmosphere. Take a night tour for an extra creepy experience!

What’s On in January

Image of Festival, Chinese New Year,

Chinese New Year

Given its significant Chinese-descended population and its claim to the most impressive Chinatown in America, it comes as little surprise that the San Francisco Chinese New Year celebrations stand as some of the largest and most vibrant in the world. Naturally, the exact month of this celebration differs depending on the year, so be sure to double check if you’re keen to join in.

Attracting a crowd of over three million observers from both near and far, the event is marked by various traditional markets, fairs, balls and cultural activities. Topping off the celebration is the famous Chinese New Year parade, featuring performers carrying flags, lanterns and drums along with a procession of colorful floats, not least of all the iconic 28-foot-long golden dragon.

Hot Chocolate 15k/5k

One of San Francisco’s sweetest annual events typically takes place midway into January, in the form of a hearty foot race through the city. Beginning and ending in Golden Gate Park, the Hot Chocolate route guides runners past many of San Fran’s top attractions, with a steaming cup of hot chocolate and various other treats waiting at the finish line. Sweet stations line the course, offering participants various other sweet treats for that extra kick of energy and satisfaction.

SF Sketchfest

Featuring roughly two and a half weeks of comedy performances, SF Sketchfest easily stands as one of San Francisco’s largest comedy festivals. Throughout the festival, visitors can catch various daily sketches, workshops, panels and other fun activities among venues across the city, led by a cast of well-known comedians and performers.

FOG Design+Art Fair

Celebrating some of the most significant creatives and leading contributors to the worlds of design and visual arts, the FOG Fair features dozens of galleries and dealers spanning just about all areas of art and design, from fine art to furniture. Complete with various forums and panels exploring different facets of the industry, this is the prime event for art and design lovers visiting San Francisco in January.

Robert Heaney
Go City Travel Expert

Continue reading

'Painted Ladies' on Steiner Street opposite Alamo Square Park, San Francisco
Blog

5 Days in San Francisco

Spend five days in San Francisco and you’re sure – like the great Tony Bennett – to leave your heart there. Of course you’ll want to tick off the big-hitters like Alcatraz and the Golden Gate Bridge. There’s time enough for all that, as well as getting under the skin of some of the city’s hipper neighborhoods and getting your fix of San Francisco culture. Heck, our suggested 5-day itinerary for San Francisco even fits in time for souvenir-hunting. Read on for our guide to the perfect San Francisco mini break. Day 1: Hit the Museums There’s no point beating about the bush: San Francisco has some of the finest museums and art galleries in California. Nay, on the entire planet. Indeed, you could easily fill five days here if museum-hopping was all you did, from the mighty collection of American art at the Golden Gate Park’s de Young Museum to the astounding range of (playable) antique arcade games and pinball machines and (often creepy) automata at the Musée Mécanique in Fisherman’s Wharf. The San Francisco Museum of Modern Art (SFMOMA) and Exploratorium are two of the very best, as well as being conveniently close enough together that you can do the double in a single day, pausing at the halfway point to stuff your face with authentic dim sum in Chinatown or to lunch on local cheese and sourdough from the Ferry Building’s farmers’ market on the Embarcadero. SFMOMA is the daddy of San Francisco art museums, boasting one of the largest collections of modern and contemporary art in the world. As well as crucial masterpieces from the likes of Matisse, Kahlo, Warhol, Richter and Klee, there’s a vast living wall that changes with the seasons, a rooftop sculpture garden and so much more. Over at the Exploratorium on Pier 15, you can interact with all manner of weird and wonderful art and science exhibits: simulate a sandstorm in the Aeolian Landscape, lose your bearings on the Fog Bridge and head for the Recollections installation to dance with an animated version of... you. Day 2: Ups and Downs Thanks to its 11 (count ‘em) hills, San Francisco is quite literally a city of ups and downs, a place where dedicated walkers are rewarded with breathtaking views and buns of steel. Find your bearings by riding an iconic cable car out of Downtown. Both lines go to Fisherman’s Wharf, but the Powell-Hyde line provides the best views of Alcatraz as your painted wooden carriage rollercoasters up and down the hills. You’ll also rumble past the hairpin bends of Lombard Street, the famously crooked road with its bright, floral borders and eight hairpin bends. If you really want to get the blood pumping, take the Filbert Street Steps challenge. There are around 500 steps from the very bottom to where the art deco Coit Tower soars above North Beach. It’s hard work, but worth it for awe-inspiring Bay views that take in Treasure Island and the San Francisco Bay Bridge. You’ll also meet talkative green-and-red Telegraph Hill parrots on the way up, as well as encountering quaint cottages, cute formal gardens and wildflowers galore. Check out the murals that decorate the interior of Coit Tower before whizzing to the top for far-reaching 360-degree views that include Twin Peaks, Alcatraz and the Golden Gate Bridge. Afterwards, go and say hey to the sea lions at Pier 39 before hopping on a cruise to Alcatraz Island for a tour of its infamous cellhouse. Day 3: Snap some San Francisco Icons San Francisco is blessed with some truly photogenic attractions, so if you’re the type who lives to fill your Instagram with pretty pictures, you’re in luck! Start your photo tour at the Painted Ladies, a row of pastel-colored Victorian houses on Steiner Street by Alamo Square Park, the elevated position of which makes for some great pics, with the skyscrapers of the financial district visible in the background. There are plenty more colorful buildings to ogle as you wander down through the Haight-Ashbury neighborhood to Golden Gate Park. Here, the pagodas and pavilion in the Japanese Tea Garden and the cute Dutch Windmill are your go-to attractions for the most memorable snaps and selfies. It’s about three miles from here to the iconic Golden Gate Bridge, much of that through the wildest sections of the Presidio. Or you can, y’know, take the bus. Either way, getting up onto that big, beautiful bridge should be considered an essential part of any San Francisco adventure. Your Instagram fans will thank you for the effort. Day 4: Shop for Souvenirs San Francisco is a shoppers’ paradise, with everything from upscale department stores to quirky gift shops. Grab a Golden Gate Bridge fog globe from any souvenir store worth its salt, or hit up the museums for beautiful objets d’art like, um, an Andy Warhol skateboard from SFMOMA. The Cable Car Museum is your friend for cool MUNI logo tees and dinky souvenir carriages in every conceivable form: fridge magnet, mug, keychain, ornament, you name it. Head to the City Lights bookstore in North Beach to pick up a copy of Kerouac’s On The Road or Ginsberg’s Howl and Other Poems. There’s no place more appropriate to do so: the store had close links to both writers back in the 1950s. Cookies from the Golden Gate Fortune Cookie Factory in neighboring Chinatown are an absolute must for seekers of quirky edible gifts, while the streets around nearby Union Square are where your credit card will take a proper walloping, with major brands including Saks, Macy’s, Gucci, Chanel, Louis Vuitton and Apple all too eager to help out with your dream shopping experience. Day 5: Hang out in the Mission The Mission is hands-down one of the Golden City’s hippest ‘hoods, a melting point of epic murals, fab coffee roasteries and world-class burritos that no 5-day San Francisco itinerary should be without. Start your visit by simply wandering the streets and marveling at the ubiquity of those colorful painted murals – some political, some in tribute and some, well, just for fun. You’ll find the highest concentrations in and around Balmy Alley and Clarion Alley. Take a stroll down Valencia Street to pick up those last-minute gifts you forgot yesterday. It’s an eclectic mix here, from vintage fashions and second-hand vinyl records to – wait for it – a supply store for wannabe pirates, where eyepatches, whale feed and scurvy medicine are the order of the day. Grab a specialty coffee while you browse, then make straight for the ace local taquerias for lunch. It’s a ‘Mission Burrito’, you’re after, famous around these parts for their soft, yielding tortillas, farm-fresh ingredients and frankly gargantuan size. Take yours up to Dolores Park and find a spot to munch while watching the world go by and gazing dreamily at the hazy Downtown skyline below. Save on attractions in San Francisco Save on admission to San Francisco attractions with Go City. Check out @GoCity on Instagram and Facebook for the latest top tips and attraction info.
Stuart Bak
Stuart Bak

Have a 5% discount, on us!

Sign up to our newsletter and receive exclusive discounts, trip inspiration and attraction updates straight to your inbox.