3 days in Amsterdam: must-see experiences for every explorer

Step into the AMAZE – Amsterdam, where creativity and innovation meet. This unique attraction offers an unforgettable experience for visitors of all ages. With cutting-edge interactive exhibits, art installations, and optical illusions, the museum brings a new dimension to understanding art and science. It's the perfect place to spend a family day or ignite your individual curiosity.This sensory journey is brought to by the founders of Dutch Dance, ID&T, who host some of the biggest electronic events in the world such as Electric Zoo Festival (New York) and Amsterdam Music Festival. You'll be immersed in a dizzying display of special effects and new media art, allowing you to escape reality and reconnect with yourself.With over 30 years of show effects under their belt, ID&T have filled this 3000m2  space with impressive audio-visual technology, with different rooms to journey through and interact with.Lasers, lights, smoke, new media art and visuals, 11-D sounds and interactive effects all come together for an unforgettable experience. 

This incredible experience will have you soaring over iconic sights such as its tulip fields and windmills. Special effects like mist and wind will ensure you see and feel the Netherlands like never before. Conveniently located in Amsterdam.The total experience lasts an hour and contains four shows, including a 9-minute flight. This must-see attraction will give you a new perspective of and information about the Netherlands while providing a great time for the whole family.

The Rijksmuseum is a Dutch national museum dedicated to arts and history in Amsterdam and the collections illustrate the history of Holland from the Middle Ages to the present day. Travel through time with over 8,000 objects and paintings for you to uncover.Take a look at this welcome video on the Rijksmuseum website.Explore Amsterdam's RijksmuseumIf you're interested in a world filled with history and art, Amsterdam's Rijksmuseum is the place to be. With your ticket in hand, you're one step closer to centuries-old masterpieces and cultural treasures. It's not just a museum, it's a living timeline of creativity and innovation.Discover famous masterpieces from the Dutch Golden Age, including Frans Hals, Jan Steen plus the world famous crowd pleasers 'Night Watch' by Rembrandt and Johannes Vermeer’s 'The Milkmaid'. Whether you're an avid art enthusiast or simply want to visit Amsterdam's most talked about tourist attraction, it's the perfect day out for the whole family.If you'd like to find out more information for yourself why not download the free Rijksmuseum app and enjoy a multimedia tour through the museum. You can even create your own route and pick the famous works you want to see the most.Plus, after your visit, you'll recieve a free Rijksmuseum tote bag. A great little souvenir to remember your visit!

Dive into The Upside Down Amsterdam, where an immersive social media paradise awaits! Here, you can snap incredible photos in mind-bending optical illusions, dive into funky ball pits, and explore interactive installations that will make your feed pop.Every corner is designed to be a visual playground, with playful settings and vibrant backdrops perfect for capturing the ultimate shot. Whether you're posing in gravity-defying rooms or getting lost in kaleidoscopic environments, The Upside Down offers an unforgettable experience thats tailor-made for sharing and sparking creativity.Feeling snacky? Pay a visit to The Upside Down Caf where the fun continues in their quirky menu! Enjoy extravagant milkshakes, fun food and sweet treats (vegetarian and vegan options available!)

Moco Museum Amsterdam is a leading museum dedicated to making art accessible to everyone, located in the heart of the Museumplein.  Discover an eye-opening and inspiring collection of modern, contemporary, digital and immersive art, featuring world-famous artists such as Banksy, Andy Warhol, Keith Haring, Jean-Michel Basquiat, Yayoi Kusama and more. Explore over 100 bold artworks by over 35 visionary artists, spanning paintings, sculptures, installations and immersive digital spaces. Every ticket includes a free audio guide in 6 languages so you can fully experience the stories behind the art. Looking for unforgettable things to do in Amsterdam? Moco Museum is one of the coolest art museums. Don’t miss this truly unmissable art experience when in Amsterdam. 

The Heineken Experience in Amsterdam is the beer giant's first built brewery. Don't miss the chance to learn all about the beer that was born in Amsterdam and get a taste of the freshly-brewed tipple.In the heart of Amsterdam lies the Heineken Brewery, a place where tradition meets innovation. With your Heineken Experience tickets, you can explore the brewing process up close and an get insight into their process. See, touch, and taste what goes into making the world's favorite beer. From hops to the final bottle, the Heineken Amsterdam tour is an engaging, educational, and tasty experience!Hear the story of Heineken's heritage, discover its unique brewing process, and be the first to hear about future plans and innovations. The tour will end in the tasting room where you'll get to enjoy two free glasses of Heineken!

When you enter the Amsterdam Dungeon, there's no turning back.Experience a unique, terrifying, blood-curdling attraction that whisks you back 750 years into the Netherlands' most perilous past. See, hear, feel and smell the foul wrongdoings played out by chillingly amusing characters of the 'bad old days' as they come to life before your very eyes!Watch your step. Keep your eyes peeled. You never know what could be lurking around the corner. Will you survive to the end?

Step into the spotlight at Madame Tussauds Amsterdam, the world’s greatest wax museum!Take centre stage on the red carpet alongside global superstars like Zendaya and Harry Styles and feel the glitz and glam of a true A-lister.Snap the ultimate selfie with legend Dwayne "The Rock" Johnson or join MARVEL’s Avengers with a power pose.Dive into Dutch culture and history with Masters from the Golden Age or today’s YouTubers, DJs, football stars or the Princess of Orange.Don’t miss this once-in-a-lifetime experience to get up close and personal with your favourite icons in wax form! Madame Tussauds Amsterdam is waiting to roll out the red carpet just for you.