Black Friday Giveaway

Win a VIP tour with Private Dining at Heineken Experience this Black Friday

Our Black Friday Giveaway has now ended.

WIN a VIP Tour for up to Four People with Exclusive Beer Tasting and Private Dining at the Heineken Experience

Go behind the scenes with a VIP tour in the home of Heineken.

You’ll get all the fun of a regular tour and loads more as your personal guide will take you on an even deeper dive into the story of Heineken. As well as all the secrets behind the Star, you’ll get a personalized Heineken gift and discover one of their hidden bars – Freddy’s or Henry’s. Styled entirely around people at the heart of Heineken these bars bring a splash of luxury to the lager.

It’s here that you’ll get to try five premium beers from the Heineken selection. All of which will be decadently paired with carefully selected delicious accompaniments.

Room for more? After your VIP Tour you’ll remain in the hidden bar for an evening of elegance as a private chef will prepare dinner just for you.

There’ll be no cap un-flipped in this VIP Heineken Experience. Proost!

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How to enter

For a chance to win this incredible prize, all you have to do is purchase any of our Amsterdam passes between 9AM Tuesday 22 November 2022 and 11:59PM Tuesday 29 November 2022. Once you’ve purchased, you’ll be automatically entered into the giveaway. Easy!

If you’re the lucky winner, we’ll contact you by email by December 15, 2022, so look out for us in your inbox.

Click here to view giveaway terms and conditions

Alice Padfield
Alice Padfield
Content Executive

Alice is a copywriter in the Content team at Go City®, where she combines her love for travel, literature, food and theatre to craft inspiring content for cultural explorers. From blog articles to TikToks, she creates engaging stories that help travellers uncover hidden gems and must-see spots in every city. Passionate about exploring new destinations, Alice shares her discoveries to help others curate unforgettable itineraries.

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A Guide to King’s Day | Amsterdam Pass

Guide to King's Day in Amstedam A Kings Day Amsterdam experience should be on everyone’s bucket list and here’s why Visiting Amsterdam during Kings Day (Koningsdag) will be a time to remember, guaranteed. Join in the national celebrations as locals and tourists alike gather for the biggest street party of the year and carry on the festivities in local pubs and bars when the sun goes down. The best bit – you’ll never have seen so much orange in your life! Amsterdammers are known for their partying, and any stay in the city will offer you countless opportunities for a night out, but the best party of the year is the annual Kings Day which falls on the 27 th April in 2019. For a glimpse of the King and Queen on Kings Day Netherlands locals will also be awaiting the arrival of the royal family at the appointed city. A yearly tradition, the royals take it in turns to visit a different location around the country each birthday. You might catch a glimpse of their appearance on TV. History of Kings Day To set the scene, Kings Day, named after the current head of the royal family King Willem-Alexander, is a celebration of the King’s birthday in 1967. While this date has only been in place since 2014, the tradition dates back over a century when the first Koningsdag (only called Koninginnedag – Queen’s Day) was celebrated in 1885 in honour of Queen Wilhelmina. The exact day it is celebrated may have changed over the years, as well as the royals, but the exuberance and joviality has stayed consistent – if not grown more fervent! As a tribute to the House of Orange-Nassau it’s an unspoken rule that on this day you should dress up in orange - only. Head to toe is encouraged. It’s no small matter, this orange theme. From bright orange attire, to dyed hair and face paint, people sipping on orange-coloured drinks and wearing orange inflatable crowns, with some even dressing up as the king and queen themselves, it really is an occasion to let go of any inhibitions and join in the mass – in orange. Kings Day Celebrations The day’s activities start out civilised and you’ll find the streets bustling in a never-ending jumble sale with residents selling second-hand items called locally, the vrijmark, or free market. If you’re visiting this vibrant capital with your kids, there’s plenty to keep them entertained, too, with street games, face painting and the free family-friendly Bredeweg Festival in the Oost District, which has fairground rides and performances taking place over the weekend. The streets will be packed full of nationals and tourists alike joining in on the festivities and it doesn’t stop there. Head to the canals for a big daytime dance party and to witness thousands of boats, decorated for the event. If you can’t manage to get onto a boat (usually its VIP only) try and squeeze onto the bridges for the best view. If big crowds aren’t your thing – and it’s no exaggeration, these crowds are big; thousands come in from towns and cities around the country to the capital – use this time to visit the handful of museums that aren’t closed on this historic day. It’s actually one of the best times to visit Anne Frank Huis , usually one of the sights with the longest queues, as well as the Van Gogh Museum and Rijksmuseum in the Museumplein. You can still show solidarity by turning up in orange, though. To fully make the most of your Kings Day Amsterdam experience, there will be plenty of opportunities to party from day and well into the night. While most of the street parties and activities kick off around midday, head to Westerstraat, Prinsengracht or Reguliersdwarsstraat once things wind down. This national holiday is a great time to see big name DJs headlining at the clubs, or just enjoy the high spirits with some Dutch craft beer, well into the early hours, with your new local friends. If all of that seems a bit overwhelming and you’re not quite sure what you’ll end up doing when the time comes, download the Kings Day App when you get there, where you’ll find all the up-to-date information on the day. It’s no small feat, this fun-filled event feels more like a festival than a national holiday! Tip: accommodation will book up fast during this weekend, so it is advised to book well in advance to ensure you get a room. Also, note that most businesses and services around the city will be closed on the 27 th April as it is a public holiday. Public transport is also affected and routes may be altered.
Go City Expert
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Best Brunches in Amsterdam - Public Transport

If you're one of those lost souls who think breakfast's too early, but lunch is too late, you'll probably be more than familiar with brunch. It's a craze that's taken over the world in the last decade or two, with brunchers heading out weekly to get their fix. So, what about Amsterdam? Does the city brunch like the rest? Well, yes. So let's talk about it. This is our guide to the best brunches in Amsterdam, and how to reach them by public transport! Including: G's Brunch Boat Little Collins Dignita Coffee & Coconuts Omelegg Getting around Amsterdam by public transport Before we talk about the best brunches in Amsterdam, let's start with a quick guide to public transport in the city. You have several options available, which we talk about here. Here's the abridged version of that guide. For trams, buses, and the metro, you can buy 1-hour, 24-hour, and 48-hour travel tickets at every Metro station, on the tram when you board, or at one of the many ticket machines you'll find at bus stops, tram stops, or at Centraal Station. Alternatively, if you're going to be traveling for longer than 48 hours, you might want to pick up an OV Chipcard. This travel card lets you any amount of money you want, and then you simply swipe when you board and alight, and top it up when you're running low. Now, on with the brunch! Brunch on a boat All aboard, hungry souls! If you've never brunched on the high seas, then you've never brunched at all. But we can fix that. Just head down to G's Brunch Boat and try the seafaring life for yourself. You've two choices, should you rightly choose to board this delightful vessel. Firstly, get a boozy drink and your choice of the wonderful menu. Pair your wine, bloody mary, mimosa, or beer with eggs benny, a breakfast burrito, or, our pick, the chicken and waffles. Your second choice? Go bottomless, and have as many drinks as you can during the 75-minute brunch extravaganza. Easily one of the best brunches in Amsterdam. How to get there on public transport Once you've booked your ticket, head to the pickup point near the Anne Frank House. It's a 5-minute walk from the Westermarkt tram and bus stops. An Easy Bruncher Named after the bougie Melbourne road that marries designer shopping with brilliant cafes, Little Collins does things a little differently. Forgoing the Australian menu for something more traveled, you'll find plenty of interesting and exotic dishes at their two Amsterdam locations. If you're brunching before 12, their morning menu will fill your belly. Try the eggs benny on a hash brown, and thank us later. Heading there after midday? Try their share plates and keep them all to yourself. It's brunch, but with an added touch of class. How to get there on public transport You'll find two Little Collins locations in Amsterdam. The West spot is a 1-minute walk from the Bilderdijkstraat and Kinkerstraat tram and bus stops. The De Pijp spot is a short walk from Sarphatpark, and an 8-minute walk from the De Pijp Metro station. Have a little dignity Looking for a scenic brunch experience? Why not give Dignita a go? With two of their three locations nestled in some of Amsterdam's best green spaces, it's the perfect excuse to escape the city life, if only for a moment. With all-day brunch on the cards, you can head there any time of the day to get your fix (until 4pm, at least, when they close). And what a fix it is, with all the usual brunchy offerings on offer. Eggs, bowls, pancakes, and even toasted sandwiches. Their signature dish is the Chook Norris; buttermilk chicken, black beans, avo, chipotle mayo, with some corn chips and sour jalapeno on the side. That ought to wake you up! How to get there on public transport You'll find three Dignita locations in Amsterdam. Their Hoftuin spot is a 5-minute walk from Waterlooplein metro, bus, and tram stations. Their Vondelpark spot is right by the Amstelveenseweg tram stop. And their Westerpark spot is opposite the Assendelftstraat tram stop. Some coconuts with your coffee? If you're looking for one of the city's coolest spots to be your brunch backdrop, start your day at Coffee & Coconuts. With a wealth of coffees, teas, juices, and even stronger drinks on offer, you can have your beverage your way. They roast and squeeze everything on-site, so you can be sure you're getting nothing but the freshest morning brew. As for food, they offer breakfast all day, with burritos, pancakes, french toast, coconut bowls, and scambled eggs just some of the things available. Or, from midday, you can dip into their fantastic Deli menu and chomp on some unique sandwich combinations. How to get there on public transport C&C's only spot is located in De Pijp. It's right across the street from the De Pijp Metro stop and a minute's walk from the De Pijp tram stop. Omelets that will make you weak at the knees If you like your eggs folded over a host of delicious fillings and toppings, then you'll love Omelegg; they specialize in the stuff. They offer quality omelets from 7AM on weekdays and 8AM on weekends, so you can definitely get your belly filled before your day truly begins. You'll discover their menu is filled with choices inspired by cuisines from all over the world. From meaty sorts to fishy sorts, and even some sweet ones to boot! Ideal for all your brunch sensibilities. How to get there on public transport You'll find two Omelegg locations in the city. Their De Pijp spot is just down the street from the De Pijp Metro station, as well as the De Pijp and Amsterdam, 2e v.d.Helststraat tram stops . And their City Center spot is a five-minute walk from Centraal Station. So now you know about all the best brunch spots in Amsterdam and how to reach them on the city's brilliant public transport system! Looking for more fun things to do in Amsterdam? Why not check out Go City? With our All-Inclusive Pass or Explorer Pass, you can see all of Amsterdam's best bits when and how you want.
Dom Bewley

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