London Neighborhoods Guide - Where to Go & What to Visit for Tourists

Published: July 18, 2024
London neighbourhoods

London is an amazing city, but it can often be quite overwhelming to first-time visitors. It’s a sprawling city, with diverse neighborhoods scattered all over the place that can be difficult to navigate if you don’t know what you’re looking for. To help out new visitors to London, we’ve put together a brief guide to some of the most popular or significant neighborhoods in London to visit, with a few suggestions on things to see and do in those areas.

South of the Thames (South Bank/Southwark)

One of the most happening spots in the city, the neighborhood South of the Thames is bustling with people day and night. Come here for top attractions, museums, shops, restaurants, and much more. Check out our post that features some of the more popular South Bank London attractions.

Things to Do South of the Thames

  • Take in a show at the Southbank Centre.
  • Shop the amazing Borough Market for your perfect souvenir.
  • Take the kids to Shrek’s Adventure to see their favorite characters brought to life.
  • Take a themed walking tour of the city that focuses on pop culture icons like the Doctor or 007.
  • Scare yourself silly at the London Dungeon.
  • Marvel at the wide variety of marine life at the SEA LIFE Aquarium.
  • Ride to the top of the one and only Coca-Cola London Eye.

City of London

The financial heart of the city, the area technically known as the City of London is anchored by the Bank of England, the Mansion House, and the Royal Exchange. Come here to see where all the movers and shakers work.

Things to Do in the City of London

  • See a show at the popular Barbican Centre.
  • Visit the elegant house of Dr. Samuel Johnson, one of England’s best-beloved writers.
  • Roam the rich expanses of the Museum of London, with over 7,000 inspiring and astonishing objects to look at.
  • Visit the iconic St. Paul’s Cathedral for a tour of some of the most significant church architecture in the country.
  • Crane your neck to look up the simply named Monument, which commemorates the Great Fire of 1666.

Marylebone

Pronounced “Marr-le-bone,” this happening upscale neighborhood filled with homes, shops, attractions, and more.

Things to Do in Marylebone

  • “Meet” your favorite celebs from David Beckham to the Queen herself at the original Madame Tussauds.
  • Explore the weird and wacky world of Ripley’s Believe it or Not!
  • Fans of the new BBC drama Sherlock will want to visit the Sherlock Holmes Museum to learn more about the inspiration and sources for this pop culture icon.
  • Visit one of the best art galleries in the country at the Wallace Collection, with one of the most impressive collections of Old Master paintings in the entire world.
  • Cheese lovers should stop by La Fromagerie for a delightful section of their favorite fare.

Regent’s Park

Spanning 410 acres, this former royal hunting ground is today home to many top outdoors attractions, including gorgeous gardens, playful parks, and intriguing museums.

Things to Do in Regent’s Park

  • Meet the animals at the London Zoo, home to some of your favorite critters from around the globe.
  • Explore the exhibits and artifacts at the Jewish Museum, which explores the unique history of Judaism and Jewish culture in England.
  • Take the kids to the Primrose Hill Playground for a rollicking good time.
  • Enjoy a Shakespeare play at the Regent’s Park Open Air Theatre.
  • Wander through Queen Mary’s Gardens, an unmatched collection of 400 different varieties of rose among 30,000 individual specimens.

Notting Hill/Bayswater

These two adjacent neighborhoods are lively and filled with tons of cultural events and activities, not least of which is the annual Notting Hill Carnival, a famed celebration of Caribbean culture in Britain.

Things to Do in Notting Hill / Bayswater

  • Hop aboard a rental bike and tour this neighborhood (and the whole city!) at your own pace and direction.
  • For another wonderful park option, the immensely popular Hyde Park is located in this area.
  • Those interested in contemporary art should head to Graffik, an amazing collection of exhibits honoring modern street art.
  • Kensington Gardens represent another wonderful botanical option for the nature lovers.
  • Snap a photo of the Peter Pan statue.
  • Shop the historic Portobello Road for unique souvenir options.

Covent Garden

Located east from Charing Cross, this shopping district boasts a ton of history and culture with several modern shopping and entertainment options alongside traditional architecture.

Things to Do in Covent Garden

  • Take a city bus tour (that you can actually pick up in many of these neighborhoods) for a chance to explore it all.
  • Spring for a show at the Royal Opera House to see Britain’s most talented performers.
  • For the art lovers, Courtauld Gallery offers more master works of art to enjoy.
  • Americans will value the chance to visit Benjamin Franklin’s House, to see where this inventor and statesman lived before the Revolutionary War.
  • See an avant garde performance or classic show at the Donmar Warehouse.

Bloomsbury

This artsy area is the legacy of the famous Bloomsbury Group – including greats like Virginia Woolf and E.M. Forster – and is today still a thriving artistic and literary community.

Things to Do in Bloomsbury

  • Head a few blocks north to the world famous British Library, an unparalleled research resource and a fun place to tour.
  • Visit the British Museum for a chance to explore one of the country’s top collections of art and artifacts (including Ancient Egyptian artifacts).
  • Lit lovers won’t want to miss the Charles Dickens House, where this popular nineteenth-century author wrote Oliver Twist.
  • Explore the bizarre and singular world of Sir John Soane, whose house has been preserved exactly has he left it for generations to marvel at his ingenuity.

Greenwich

Greenwich is probably most famous as the site of the Royal Observatory, which calculates the official time observed by the entire planet. But it’s also filled with other attractions from museums to historic ships. A visit here is worth the short trip out east from Central London.

Things to Do in Greenwich

  • Antique lover? You must stop by the Clock Tower Antiques Market for your next great find.
  • Visit the Cutty Sark, a speedy nineteenth-century clipper ship which is today preserved as a museum.
  • If you liked the idea of the historic ship, then the National Maritime Museum is another great destination for you.
  • The Royal Observatory is definitely a must – where else can you stand on the Prime Meridian AND see the calculations at work?

Knightsbridge

London’s wealthiest neighborhood, Knightsbridge is home to major shopping venues and tiny boutiques, all selling the top names in fashion and design. Come here with a hefty budget if you want to purchase anything. Otherwise, there’s nothing wrong with some active window-shopping!

Things to Do in Knightsbridge

  • The big highlights of Knightsbridge are the two iconic stores, Harrods and Harvey Nichols.
  • You can also enjoy a tasty meal at one of the many amazing (and predictably pricey) restaurants in the area.
Katie Sagal
Go City Travel Expert

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woman enjoying madame tussauds, sitting next to a statue of Audrey Hepburn
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No Ticket Needed: Free Surprises Around Madame Tussauds

Free London Finds: The Best Things to Do Near Madame Tussauds  So you’ve finished snapping selfies with your favorite celebrities at Madame Tussauds (don’t worry, we all do it). Now what? Luckily, this corner of London is bursting with activities that won’t touch your wallet. Baker Street is a launchpad to leafy parks, charming city squares, tucked-away museums, and streets made for wandering. Forget splashing out on every attraction — you’ll find plenty of authentic London experiences for free right outside Madame Tussauds’ door. From historic strolls to hidden galleries, here’s our handpicked list to keep your itinerary buzzing and your budget blissfully happy.  Our top free things to do near Madame Tussauds include:  Regent’s Park  The Sherlock Holmes Museum (front, exterior, & shop)  Marylebone High Street  The Wallace Collection  St. Marylebone Parish Church  Daunt Books (Marylebone)  Regent’s Canal Towpath  Paddington Street Gardens  The Royal Academy of Music Museum  Hyde Park (North Entrance & Speakers’ Corner)  The Sherlock Holmes Museum (Facade & Shop)  While the full museum experience comes with a ticket, it’s fun (and free) to visit the world-famous 221B Baker Street. Pose for a photo with the famous blue plaque and Sherlock statue outside the distinctive Victorian facade. The themed museum shop next door lets you browse everything Holmesy, from deerstalker hats to quirky mystery novels and pint-sized magnifying glasses, all in an atmosphere straight out of Victorian London. With staff in period dress and plenty of details to soak up, it’s a fun taster of Sherlock’s world at absolutely no cost.  Marylebone High Street  A stone’s throw away you’ll find Marylebone High Street, a firm local favorite for good reason. The vibe here is classic London village: think tree-lined streets, characterful brick buildings, and tempting storefronts. Window-shopping is half the fun, plus you’ll feel the buzz of independent boutiques, cheese shops, florists, and cute cafés on every corner. It’s perfect for a leisurely wander and a proper slice of local city life. The small side streets off the main drag are full of personality, too — keep an eye out for quirky architecture and gorgeous window displays.  The Wallace Collection  Ready for some grandeur? The Wallace Collection is a genuine London treat — and completely free to enter. Housed in a dazzling historic townhouse, this gallery is the place for European paintings, decorative art, and shimmering suits of armor. Picture ornate rooms gleaming with Old Masters and rococo treasures, all a world away from the city bustle outside. We love the hushed, refined ambiance — and if you’re a fan of a well-placed selfie, the drawing rooms are hard to beat.  Tip: The glass-roofed courtyard café is open to all (even just for a peek or a cup of water).  St. Marylebone Parish Church  Some London history is best experienced in peaceful places. St. Marylebone Parish Church stands just a short walk up Marylebone Road. Step inside this beautiful neoclassical building, with its stunning columns and peaceful ambiance. Admire stained glass windows, cozy nooks, and serene chapels — this is the spot for a moment of reflection or simply to recharge your batteries. Bonus: the crypt sometimes hosts free exhibitions and events, so check the schedule before you go.  Regent’s Canal Towpath  London’s waterways are packed with character, and Regent’s Canal is the city’s peaceful hidden artery. Enter near Regent’s Park and stroll along towpaths fringed by narrowboats, street art, and plenty of ducks. It’s urban London at its most tranquil. This is the perfect route for clear-headed thinking, quiet conversation, and people-watching (cyclists, joggers, and eccentric boat-dwellers make up the local cast). Each stretch reveals riverside gardens, quirky bridges, and café-boats perfect for a free-water pit-stop.  Paddington Street Gardens  City parks don’t get much more charming than Paddington Street Gardens. Hidden between elegant Victorian terraces in Marylebone, this tiny oasis is a favorite escape for locals. Grassy lawns, beds overflowing with blooms, and tree-shaded benches mean lunch hours can stretch into sunny afternoons. Stroll among the winding paths and spot old tombstones hinting at the area’s deep history. Go for calm, stay for the people-watching — it’s the perfect place for a takeaway picnic or an hour of rest after a busy London morning.  The Royal Academy of Music Museum  Just a short walk north of Madame Tussauds, The Royal Academy of Music Museum offers a treasure trove of musical history — and free entry to boot. From ancient stringed instruments to quirky mechanical music boxes and famous composers’ belongings, every display hums with creativity. Interactive screens let you listen to rare historic recordings, and you can peek into rooms where future stars are rehearsing. The ambiance is lively but hushed — a real inspiration for anyone feeling creative. Don’t be surprised if you leave humming your favorite tune.  Hyde Park (North Entrance & Speakers’ Corner)  Few parks offer the variety and space of Hyde Park, only about a 10-minute walk from Madame Tussauds’ main entrance. The North Entrance opens a world of open lawns, wildflowers, and hidden statues, but the star event happens at Speakers’ Corner — a uniquely London tradition of public debate and soapbox speeches that’s been drawing crowds for more than a century. No ticket required to listen (or get up to speak yourself on a Sunday). Hyde Park’s walking paths grant endless people-watching, sun basking, and a real sense of London leisure.    Whatever your interest, you’ll find a free adventure by Madame Tussauds — so leave some room on your itinerary, grab your walking shoes, and discover a side of the city that’s friendly to your budget.    Enjoyed this? Check out London’s top walks, and see the quirkier side of the city.  Step up your sightseeing with Go City®   We make it easy to explore the best a city has to offer. We’re talking top attractions, hidden gems and local tours, all for one low price. Plus, you'll enjoy guaranteed savings, compared to buying individual attraction tickets.   See more, do more, and experience more with Go City® – just choose a pass to get started! 

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