No Ticket Needed: Free Surprises Around Madame Tussauds

Published: April 2, 2026
woman enjoying madame tussauds, sitting next to a statue of Audrey Hepburn

Free London Finds: The Best Things to Do Near Madame Tussauds 

So you’ve finished snapping selfies with your favorite celebrities at Madame Tussauds (don’t worry, we all do it). Now what? Luckily, this corner of London is bursting with activities that won’t touch your wallet. Baker Street is a launchpad to leafy parks, charming city squares, tucked-away museums, and streets made for wandering. Forget splashing out on every attraction — you’ll find plenty of authentic London experiences for free right outside Madame Tussauds’ door. From historic strolls to hidden galleries, here’s our handpicked list to keep your itinerary buzzing and your budget blissfully happy. 

Our top free things to do near Madame Tussauds include: 

Regent’s Park 

The Sherlock Holmes Museum (front, exterior, & shop) 

Marylebone High Street 

The Wallace Collection 

St. Marylebone Parish Church 

Daunt Books (Marylebone) 

Regent’s Canal Towpath 

Paddington Street Gardens 

The Royal Academy of Music Museum 

Hyde Park (North Entrance & Speakers’ Corner) 

Regent’s Park

A five-minute stroll from Madame Tussauds brings you to one of London’s greenest treasures: Regent’s Park. This royal park is the spot for everything from picnics on manicured lawns to people-watching by the boating lake. We especially love the Queen Mary’s Rose Garden, where over 12,000 roses burst into color from late spring through summer — it’s as romantic as it sounds, and yes, it’s completely free to wander. 

Blend into London life as joggers puff along tree-lined avenues and café-goers spill out onto the grass. Don’t forget the park’s wild side: spot herons and waterfowl along the canal, or peep over the fence to catch a glimpse of giraffes inside ZSL London Zoo’s borders. Whether you stroll at sunrise or watch the sunset behind city spires, Regent’s Park always elevates the heart of the city. 

The Sherlock Holmes Museum (Facade & Shop) 

While the full museum experience comes with a ticket, it’s fun (and free) to visit the world-famous 221B Baker Street. Pose for a photo with the famous blue plaque and Sherlock statue outside the distinctive Victorian facade. The themed museum shop next door lets you browse everything Holmesy, from deerstalker hats to quirky mystery novels and pint-sized magnifying glasses, all in an atmosphere straight out of Victorian London. With staff in period dress and plenty of details to soak up, it’s a fun taster of Sherlock’s world at absolutely no cost. 

Marylebone High Street 

A stone’s throw away you’ll find Marylebone High Street, a firm local favorite for good reason. The vibe here is classic London village: think tree-lined streets, characterful brick buildings, and tempting storefronts. Window-shopping is half the fun, plus you’ll feel the buzz of independent boutiques, cheese shops, florists, and cute cafés on every corner. It’s perfect for a leisurely wander and a proper slice of local city life. The small side streets off the main drag are full of personality, too — keep an eye out for quirky architecture and gorgeous window displays. 

The Wallace Collection 

Ready for some grandeur? The Wallace Collection is a genuine London treat — and completely free to enter. Housed in a dazzling historic townhouse, this gallery is the place for European paintings, decorative art, and shimmering suits of armor. Picture ornate rooms gleaming with Old Masters and rococo treasures, all a world away from the city bustle outside. We love the hushed, refined ambiance — and if you’re a fan of a well-placed selfie, the drawing rooms are hard to beat. 

Tip: The glass-roofed courtyard café is open to all (even just for a peek or a cup of water). 

St. Marylebone Parish Church 

Some London history is best experienced in peaceful places. St. Marylebone Parish Church stands just a short walk up Marylebone Road. Step inside this beautiful neoclassical building, with its stunning columns and peaceful ambiance. Admire stained glass windows, cozy nooks, and serene chapels — this is the spot for a moment of reflection or simply to recharge your batteries. Bonus: the crypt sometimes hosts free exhibitions and events, so check the schedule before you go. 

Daunt Books (Marylebone)

Bookworms, rejoice. Daunt Books on Marylebone High Street is a pilgrimage spot for anyone who loves a well-curated shelf and gorgeous interiors. Housed in a stunning Edwardian shop, complete with lofty galleries and oak-panelled nooks, it’s a dream for browsing. Entrance is always free, and the views of sunbeams streaming through stained glass are fair game for your camera. Get lost among travel titles, London author highlights, and cozy armchairs. There’s no rush — soak up the atmosphere, smell the books, and collect some literary inspiration for your London wanderings. 

Regent’s Canal Towpath 

London’s waterways are packed with character, and Regent’s Canal is the city’s peaceful hidden artery. Enter near Regent’s Park and stroll along towpaths fringed by narrowboats, street art, and plenty of ducks. It’s urban London at its most tranquil. This is the perfect route for clear-headed thinking, quiet conversation, and people-watching (cyclists, joggers, and eccentric boat-dwellers make up the local cast). Each stretch reveals riverside gardens, quirky bridges, and café-boats perfect for a free-water pit-stop. 

Paddington Street Gardens 

City parks don’t get much more charming than Paddington Street Gardens. Hidden between elegant Victorian terraces in Marylebone, this tiny oasis is a favorite escape for locals. Grassy lawns, beds overflowing with blooms, and tree-shaded benches mean lunch hours can stretch into sunny afternoons. Stroll among the winding paths and spot old tombstones hinting at the area’s deep history. Go for calm, stay for the people-watching — it’s the perfect place for a takeaway picnic or an hour of rest after a busy London morning. 

The Royal Academy of Music Museum 

Just a short walk north of Madame Tussauds, The Royal Academy of Music Museum offers a treasure trove of musical history — and free entry to boot. From ancient stringed instruments to quirky mechanical music boxes and famous composers’ belongings, every display hums with creativity. Interactive screens let you listen to rare historic recordings, and you can peek into rooms where future stars are rehearsing. The ambiance is lively but hushed — a real inspiration for anyone feeling creative. Don’t be surprised if you leave humming your favorite tune. 

Hyde Park (North Entrance & Speakers’ Corner) 

Few parks offer the variety and space of Hyde Park, only about a 10-minute walk from Madame Tussauds’ main entrance. The North Entrance opens a world of open lawns, wildflowers, and hidden statues, but the star event happens at Speakers’ Corner — a uniquely London tradition of public debate and soapbox speeches that’s been drawing crowds for more than a century. No ticket required to listen (or get up to speak yourself on a Sunday). Hyde Park’s walking paths grant endless people-watching, sun basking, and a real sense of London leisure. 

 

Whatever your interest, you’ll find a free adventure by Madame Tussauds — so leave some room on your itinerary, grab your walking shoes, and discover a side of the city that’s friendly to your budget. 

 

Enjoyed this? Check out London’s top walks, and see the quirkier side of the city

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London With Friends: Your Ultimate Adventure Guide

London, with its buzzing streets, centuries of history, and a food scene that never sleeps, is a playground for friends looking to make the most of their time together. Whether you’re first-timers itching to check off legendary landmarks, or old pros seeking out the city’s best bites and quirkiest adventures, London delivers on fun in spades. Think riverside bike rides, group selfies atop sky-high towers, mind-bending art installations, and spontaneous singalongs in the city’s legendary pubs. No matter your mood—curious, competitive, culture-hungry, or just hungry-hungry—London promises shared laughs, memories, and maybe even a few inside jokes that’ll last long after you head home. So, where to start your perfect day (or week) out? Trust us, we’ve got you.  Our favourite things to do with friends in London include:  The London Eye  Tower of London  Crazy Golf at Swingers West End  London Food Tour of Soho & Covent Garden  Up at the O2  The View from The Shard  Wicked The Musical  City Cruises – Thames River Pass  Royal Observatory Greenwich  Chocolate Cocktail Club  (Bonus!) Drinks at Gordon’s Wine Bar  Tower of London: Tales, Treasures & Friendly Feuds  Ready to live out your medieval drama dreams? The Tower of London is essential for friends who love a good story (or a little friendly sparring over “who would survive as a Tudor?”). This ancient fortress strikes the balance between creepy cool and grand spectacle, especially if you sign up for one of the legendary Yeoman Warder tours. These “Beefeaters” are part tour guide, part stand-up comic—trust us, you’ll be retelling their jokes all afternoon.  Inside, each stone corridor hides centuries of drama—royal scandals, daring escapes, haunted towers. Share gasps over the dazzling Crown Jewels, compete to find the most hair-raising imprisonment story, or try counting the resident ravens grumping around the grounds. It’s surprisingly hands-on, with eerie cells and interactive history exhibits that make even the least history-mad in your group get into the spirit.  The wide, lively courtyards are always buzzing, which makes for that unmistakable “we’re in London!” feeling. And because you’ll likely split off (half your crew racing to the armory, others lining up for the gems), it’s prime for re-grouping later to compare best finds. Top it off: pick up historically inspired treats at the café or grab fish and chips at nearby pubs once you’ve stormed the towers like a team of intrepid explorers.  Crazy Golf at Swingers West End: Competitive Laughs & Top-Tier Cocktails  Who says sightseeing can’t involve a little friendly rivalry—and maybe a few outrageous trick shots? Swingers West End turns miniature golf into a full-on party, perfect for friends in search of playful competition, street food, and creative drinks all under one buzzing roof.  This isn’t your local park’s putt-putt. Inside, you’ll wander between dazzlingly designed nine-hole courses with whimsical obstacles and neon-lit tunnels, all bursting with pulse-raising energy. There’s a sense of friendly mischief in the air—grab a golf club and you’ll see who’s blessed with surprise talent, and who’s just there for the cocktails and the laughter. Betting who’ll get the most holes in one is practically required.  No sideline spectating here. Swingers scores big with an array of bars serving up signature drinks—think fruity spritzes and spicy margaritas—plus a rotating roster of street food options. The wild-card winner? Tasty tacos and towering burgers to fuel your swings and high-fives.  Best of all, Swingers is full of cozy nooks, so groups can linger after the game, rehash putt-by-putt victories, and celebrate the least coordinated member with a round of desserts (trust us, they’ll take it in good humour). It’s the kind of London spot where your group’s laughter blends into the clubby soundtrack—and where you’re bound to start planning your next friendly rematch.  London Food Tour of Soho & Covent Garden: Tastes, Tales & Surprises  Claiming to know London’s best food spots is a big statement—so why not let the experts lead you? Grab your gang and hit the streets of Soho and Covent Garden for a walking food tour that tastes like friendship in action.  Soho is a flavour-packed playground, from dim sum palaces to artisan cheese shops, hidden ramen dens to patisseries spiked with the smell of fresh croissants. Each stop weaves stories of London’s cuisines and characters, with tastings designed for sharing (so make sure your squad has good “pass-the-plate” etiquette).  The best part? The pace. There’s no rush as your guide sprinkles in tales of theatre legends, market rogues, and historical quirks you’d never spot alone. By the time you loop around Covent Garden’s cobbled piazza, you’ll have armfuls of local knowledge, plus a new list of must-return street food joints and quirky bars for a nightcap.  A group food tour is perfect for those who love to try a little bit of everything, compare notes, and find new favourite dishes—together. Don’t be surprised if you spend the rest of your trip swooning over the memory of that unexpected secret bakery, or giggling over who “accidentally” ate most of the last shared doughnut.  Up at The O2: Group Thrills Above the City  If your idea of a good time features a side of adrenaline, bring your friends to Up at The O2 for one of London’s coolest challenges. You’ll suit up in harnesses, lace up your special boots, and literally trek up the O2 arena’s roof, 52 metres above the city.  The real joy is the journey—powered by group encouragement, a little friendly heckling, and a lot of teamwork as you conquer that bounce-tastic walkway spanning the dome. Reaching the summit, you’ll step out onto a suspended rooftop platform with panoramic views reaching from Canary Wharf to Greenwich and beyond. Queue the obligatory “victory pose” photos with the skyscrapers behind you. It’s a genuine achievement moment, and everyone leaves buzzing with “did we really just do that?” pride.  Up at The O2 is especially fun for birthdays, reunions, or just friends who thrive on conquering something together. Afterwards, celebrate the climb with drinks or a meal in the O2’s entertainment complex, or even catch a gig if you’re feeling extra celebratory.  Wicked The Musical: Sing-Alongs & West End Wonder  Few things bond friends faster than live theatre, and Wicked delivers big on spectacle, song, and shared goosebumps. This long-running West End smash has everything: dazzling costumes, epic ballads, powerful friendship themes, and flying witches that’ll leave your group humming “Defying Gravity” all the way home.  Wicked is made for friends—it’s laugh-aloud funny one moment, secretly tear-jerking the next. The story of Glinda and Elphaba’s unlikely friendship feels tailor-made for a group night out, and the energy inside the Apollo Victoria Theatre is always infectious. No wonder so many choose this one for birthdays or pre-dinner entertainment: it hooks musical superfans and first-time theatre-goers alike.  The venue itself sits steps from Victoria Station, meaning your group can plot a pre- or post-show feast at one of the area’s quirky restaurants or lively pubs. Souvenir wands and witches’ hats optional—but heavily encouraged for unforgettable group selfies.  City Cruises – Thames River Pass: Chill Group Adventures on the Water  Swap tube crowds for the breezy decks of a Thames river cruise—a group experience that packs in sightseeing, city stories, and chill time all in one. These turquoise and white riverboats make multiple stops, so your crew can hop on and off to explore nearby treasures like the Tower of London, Greenwich, and Westminster.  Pull up a group of seats on the top deck, kick back, and watch river life unfold: kids waving from bridges, paddleboarders, iconic riverside pubs, and those legendary London landmarks. The onboard commentary (always full of fun facts and gentle jokes) means no friend gets left out of the loop—even the ones who nod off in guidebooks.  We love how river cruises let you explore at your own pace. Disembark at your favourite neighbourhoods, picnic on the grassy banks at Greenwich, snap “London by water” selfies, or stay aboard for the full loop and just enjoy the breeze and banter. On warm days, nothing beats sipping a G&T while floating past Big Ben.  Royal Observatory Greenwich: Star-Gazing & Time-Travel  For a group adventure outside the city centre, Greenwich bundles history, science, and spectacular scenery into one green, riverside package. The Royal Observatory is its gleaming crown—home to the Prime Meridian, historic telescopes, and London’s best hilltop views.  Start your visit by straddling the world-famous line: one foot in the East, one in the West—prime opportunity for playful group photos. Step inside to explore centuries-old astronomical tools, watch cosmic shows at the planetarium, or learn how sailors navigated the globe (with tales of clockmakers, pirates, and mystery).  Afterward, stroll through Greenwich Park, discover the Cutty Sark, or lounge at one of the historic pubs or riverside cafés. Greenwich has a distinctly relaxed, welcoming vibe—perfect for unwinding as a group, whether you’re catching up after years or just living in each moment.  Chocolate Cocktail Club: Cheers to Sweet Nights Out  Looking for that boozy treat with serious wow factor? The Chocolate Cocktail Club in Farringdon delivers with a fun twist—themed drinks that’ll leave your group grinning. This snug and stylish lounge specializes in chocolate-infused concoctions: think creamy chocolate martinis, minty choco-mojitos, and utterly decadent espresso mixes. Each drink is as Insta-worthy as it is delicious.  It’s a top spot for giggly pre-dinner gatherings, quirky date nights, or any celebration that deserves something out of the ordinary. The staff have some serious shake-and-mix artistry, and every cocktail arrives with playful touches—a chocolate rim here, a kitschy straw there. Even non-chocolate obsessives will find plenty to love, including sweet and savory sharing platters built for group nibbles.  The Chocolate Cocktail Club keeps things intimate yet energetic; you’ll quickly find your new favourite as the soundtrack and laughter rise around you. Themed nights and bookable group packages make it easy to keep everyone happy—just don’t race through the menu too quickly!  Drinks at Gordon's Wine Bar: London’s Best-Kept Cavern  If your group loves a toast in a place that speaks to London’s secret history, Gordon’s Wine Bar is a wonder. Built into ancient railway arches, minutes from the Embankment, Gordon’s is possibly the cosiest pub you’ll ever squeeze your friends into. The candlelit, low-ceilinged vaults feel like time stopped somewhere around the early 19th century.  Settle into a wooden nook, order a bottle (or two) from their signature wine list or sample house specials paired with legendary platters of cheese and charcuterie. Try the Beef & Horseradish Pie or the show-stopping Stilton—warmed, oozy, and begging to be shared.  It’s a place designed for togetherness—conversation hums, laughter echoes, and everyone leaves a little closer. Bonus: if the sun shines, snag a spot on their riverside terrace for a perfect end to your sightseeing adventures.    With so many options—from sky-high group selfies and competitive mini golf to legendary shows, riverside cruises, and chocolate-spiked cocktails—London makes every moment with friends feel extraordinary. The city rewards the curious, the playful, and the hungry (for food or fun). So round up your favourite crew, unleash your inner explorer, and let the city’s famous energy carry you to the next big adventure—together.    Enjoyed this? Check out our guide to London’s quirkier side, and browse our London Eye deep dive.    Step up your sightseeing with Go City®   We make it easy to explore the best a city has to offer. We’re talking top attractions, hidden gems and local tours, all for one low price. Plus, you'll enjoy guaranteed savings, compared to buying individual attraction tickets.   See more, do more, and experience more with Go City® – just choose a pass to get started! 

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