What is San Francisco famous for?

From iconic sights like the Golden Gate Bridge to its rich and diverse culture, there are lots of places and people that make San Francisco unique.

By Seren Morris
Published: July 18, 2024
San Francisco

San Francisco is one of the most well-known and recognizable cities in the world. But what is San Francisco famous for? If you’re planning on visiting the Bay Area, check out our list of what makes San Francisco famous, including...

  • The Golden Gate Bridge
  • Alcatraz
  • San Francisco Giants
  • Fisherman’s Wharf
  • Cable Car
  • Haight Ashbury
  • The Castro District
  • And more!
San Francisco skyline

Golden Gate Bridge

A trip to San Francisco would be incomplete without visiting the Golden Gate Bridge. It's over 80 years old and has long been one of the most famous sights in San Francisco. For a unique perspective on the bridge, take to the water on a sightseeing cruise.

This hour-long cruise takes you directly under the bridge, while your audio tour tells you everything you need to know about the sights. Or get up close and take a Golden Gate Bridge guided bike tour along the waterfront and across the bridge itself. This fully-guided, three-hour tour departs from Fisherman’s Wharf, takes you to Sausalito Bay, and brings you back to the city on a ferry. 

Getting in: 🎟️ Golden Gate Bridge Guided Bike Tour admission is available on the Go City® Explorer Pass.

🎟️ Golden Gate Bay Cruise admission is available on the Go City® All-Inclusive Pass.

Alcatraz Island

Alcatraz is an island in San Francisco Bay, known for being a prison that was home to notorious gangsters, including Al Capone. Escaping from Alcatraz was said to be impossible – but that didn’t stop its prisoners from trying. Learn all about the attempted escapes, as well as the prison’s history and its famous former inhabitants.

Take the Escape from the Rock cruise around the island, which gives you an insight into Alcatraz’s rich and complex history. Your narrated audio guide tells you everything you need to know as you take in a 360-view of the island.

Getting in: 🎟️ The Escape from the Rock cruise is included with the Go San Francisco All-Inclusive pass.

Alcatraz island

San Francisco Giants

Sports fans will know that San Francisco is famous for its baseball team, the San Francisco Giants. If you can, get tickets to see the Giants in action and make the most of the city's sports scene. Games take place all year round so check out the Giants website to see if there’s a game happening during your vacation.

Whether you’re a baseball fan or have been inspired by seeing a Giants game, you can take a behind-the-scenes tour of the Oracle Park stadium. See everything from the press box to The Giant Vault.

Fisherman’s Wharf

One of the most popular areas of the city for visitors, Fisherman's Wharf is home to a plethora of attractions and sights including Ghirardelli Square, the seals on Pier 39, and more. Be sure to stop here for food – there are tons of classic San Francisco dishes to choose from, such as clam chowder bowls and crab.

Take a one-hour tour of Fisherman’s Wharf and learn all about San Francisco’s fascinating history. Remember to take your camera for amazing views of the bay and the Golden Gate Bridge. Plus, keep an eye out for the seals on Pier 39. 

Getting in: 🎟️ Admission to Fisherman’s Wharf Walking Tour is included on all Go City® San Francisco passes.

Fisherman's Wharf

San Francisco Cable Cars

For a uniquely San Francisco experience, take a trip on the cable cars. Cable cars were invented in San Francisco nearly 150 years ago. However, they still take locals around the city (and up and down those steep San Francisco streets) to this day. Traveling by cable car is a great way to experience the city’s most important landmarks. If you feel inspired and want to learn more, why not visit the Cable Car Museum? 

Getting in: 🎟️ Admission to the Cable Car Museum is free, cable car tickets are purchased separately.

Haight Ashbury

Haight Ashbury is one of San Francisco’s most famous neighborhoods. It is considered the birthplace of the 1960s counterculture movement. Its hippie history can still be seen in the vintage clothing and music stores that line the colorful streets. Haight Ashbury was home to famous bands and singers of the 1960s, including the Grateful Dead and Janis Joplin.

The neighborhood reached its peak during the 1967 Summer of Love, but its cultural impact remains. Stroll through the eclectic streets, browse vintage clothes in the thrift stores, and pick up a vinyl record or two. 

Haight Ashbury

The Castro District

Another famous area of San Francisco is the Castro District, which is considered San Francisco’s LGBTQ neighborhood. The Castro is known as a symbol of LGBTQ activism. It was also home to Harvey Milk, who was the first openly gay man voted to public office. Learn about The Castro District’s history at the GLBT Historical Society Museum and join the LGBTQ Castro District Walking Tour.

Then, visit the Human Rights Action store at the former location of Harvey Milk’s camera store. This neighborhood is full of interesting San Francisco history, so consider adding a visit here to your itinerary. 

Getting in: Admission to the GLBT Historical Society Museum tickets must be purchased separately. Entry to the Human Rights Action store is free.

Castro District

Can't choose? No need, see it all with Go City®

With an All-Inclusive Pass from Go City, you can visit both attractions for a fraction of the cost. Plus, you could save up to 50% on all your San Francisco must-sees. Or pick an Explorer Pass, if you've chosen your fave and have a specific bucket list you're dreaming of ticking off. Whichever San Francisco attraction pass you pick, you'll save while you sightsee!

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Seren Morris
Go City Travel Expert

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The San Francisco cable car
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Things to do in San Francisco in the Morning

San Francisco’s cool and often foggy mornings are manna for budding photographers in search of magnificently moody Alcatraz and Golden Gate Bridge shots. But there are plenty more things you can do in San Francisco in the morning, from munching breakfast burritos in The Mission to hitting top attractions like Pier 39 and the Exploratorium before the tourist hordes get there. Read on for our faves.
Stuart Bak
Stuart Bak
San Francisco City Hall illuminated in festive colors
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Christmas in San Francisco

If you’re looking for a festive city break brimming with holiday spirit, it’s hard to beat Christmas in San Francisco. From delightful winter displays to enchanting traditional performances and a host of unique seasonal events, it’s hard to beat the festive wonder of the Bay Area at the holidays. Festive Displays Union Square No area is quite so quintessential to Christmas in San Francisco as Union Square. This teeming commercial hub transforms throughout the holiday season into the beating heart of all things Christmas in the Bay Area. The San Francisco holiday season kicks off with the lighting of the Macy’s Christmas Tree in late November, traditionally taking place on the first Friday after Thanksgiving. Hundreds of locals and visitors alike come out to watch the event and embrace the festive spirit, as Union Square becomes a veritable winter wonderland brimming with seasonal spirit. Running in parallel to the early Christmas festivities, Union Square is also host each year to the Bill Graham Menorah in celebration of Hanukkah. Each night of the Jewish festival of lights is marked by the lighting of a candle atop the giant candelabra, accompanied by a hearty gathering filled with live music and a great deal of merriment. You’ll find all manner of ways to get into the holiday spirit around Union Square, whether it’s taking the kids to Macy’s to visit Santa Claus and awe at the frolicking, adoptable animals in the SPCA’s Holiday Window or showing off your moves on the Union Square Ice Skating Rink before grabbing some holiday deals at Westfield Shopping Center. Fisherman’s Wharf One of the Bay Area’s top attractions becomes ever more exciting throughout the holidays, hosting a number of festive events throughout the season. Rivaling the main display on Union Square, Pier 39 goes a step further by lighting its Christmas tree multiple times an evening from late November to early January, synchronized to a fanfare of holiday music. In much the same way, the Pier also celebrates Hanukkah with its own giant menorah at the Entrance Plaza, lit up each night of the Jewish festival. At the opposite end of Fisherman’s Wharf, Ghirardelli Square hosts its own diverse program of holiday celebrations, complete with the obligatory Christmas Tree display and Hanukkah festivities. In years past, the square has also been known to put on an outdoor cinema showcasing a number of popular holiday movies throughout the season. Always a popular sight on the waterfront is the Fisherman’s Wharf Decorated Boat Parade, held each year in partnership with the St. Francis Yacht Club. Usually falling in mid-December, the parade sees local boats of all shapes and sizes adorned in festive lights and decor as they sail along the bay. Those who are particularly keen can pay to watch from the official starting line while enjoying a special holiday buffet. Fairmont Hotel If magical holiday displays and an exuberant seasonal atmosphere are what you’re looking for, be sure to visit the Fairmont Hotel at the top of Nob Hill. Each year, this luxury hotel goes all out on its holiday display, erecting a life-sized gingerbread house right in its main lobby. Large enough for adults to walk through, the charming display is made all the more enchanting by the miniature railway encircling the house. Seasonal Events SantaCon You’d better watch out, as Santa Claus is coming to town in his masses! For a day each December, Union Square and its surrounding streets, bars and venues get overtaken by a colossal procession of Christmas characters, most of which end up in quite the drunken state as the day rolls on. This Santa-themed celebration comes complete with caroling, costume contests and stockingfuls of merriment. Though entirely free to enter, SantaCon asks that visitors bring unwrapped toy donations of any size and value to help local charity drives aimed at disadvantaged families across the city. And, of course, festive fancy dress is highly encouraged! The Great Dickens Fair For a series of weekends throughout the holiday season, the city hosts The Great Dickens Christmas Fair, complete with festive market stalls among an impressive replica of Victorian London. Visitors can enjoy various Victorian-themed events and pick up some treasures while exploring the world which so inspired the famous nineteenth-century writer. New Year’s Eve Seeing out the holiday season, the Bay Area is considered to be among the top five destinations in the United States to spend New Year’s Eve, and that certainly isn’t without merit. Like many cities, San Fran veritably lights up with activity for the twilight hours of the year, with many of its top restaurants, bars and venues filled to the brim with jovial revelers. Throughout the night, the city hosts a number of popular live events and concerts to beckon in the turn of the new year. As the night reaches its peak, many flock to the waterside to watch as barges 1,000 feet out in the bay set off a magnificent firework display, illuminating their surroundings in a blaze of vibrant color. The most popular site to catch the show is typically just south of the Ferry Building near Pier 14. Holiday Performances Known for its incredible entertainment scene, it should come as no surprise that San Francisco also hosts a variety of limited-time performances throughout the holiday season, many of which have become a staple of local holiday tradition. Tickets to any of these performances typically sell out fast, so you’ll want to keep a keen eye out when they become available. Nutcracker Ballet Step into the magical wonderland of toy soldiers in this classic ballet performance of the Nutcracker, performed by a kaleidoscope of over 150 dancers as they battle the King of Mice and dance through the land of the Sugar Plum Fairy. Accompanied by a fantastic live orchestra performing Tchaikovsky’s beloved score, this is a truly enchanting performance to catch during the holiday season. A Christmas Carol Perhaps one of the most popular Bay Area holiday traditions is to bag a ticket to a theater performance of Charles Dickens’ festive classic, A Christmas Carol. Each year, the American Conservatory Theater puts on their own delightful adaptation of the classic tale, with a bubbly cast, vibrant costumes and a host of spooky ghosts.
Robert Heaney
Side-on view of the Golden Gate Bridge spanning The Bay
Blog

San Francisco in March

San Francisco in March marks the coming of spring with a month of generally mild and often sunny – if not windy – weather, making for the first of many periods ideal for exploring the unique nooks and crannies of this oh-so-photogenic city. If you’re looking to beat the crowds and don’t mind battling with the windchill and rain, March is the time to visit! Visiting San Francisco in March Average Temperature: 48 - 61°F • Average Rainfall: 10 days/mth • Average Sunshine: 9 hours/day With spring on the way, the Golden City prepares to usher in its first shoulder season of the year, with somewhat of an upcurve in tourists expected throughout the season. Though you may find the city slightly busier than during the winter months, you should have no trouble still finding some great off-peak hotel deals throughout the month, as long as you book sufficiently in advance. The transition from winter to spring may not be so evident in San Francisco’s weather in March. Throughout the month, temperatures remain somewhere between cool and pleasantly mild, with just enough regular sunshine to grab those ideal photo ops. Just be sure to wrap up against the inevitable windchill and pack an umbrella for the likelihood of at least two days of rainfall per week. Things to do in March Few trips to San Francisco would be complete without touring some of the city’s top landmarks. Topping the list are, of course, the crimson beams of the Golden Gate Bridge, followed swiftly behind by the Victorian Painted Ladies stationed along the eastern side of Alamo Square Park. With the Golden City as sprawling as it is, you’ll likely want to find a way to explore without wearing out your feet too quickly. The iconic San Francisco Cable Cars can certainly see you some of the way, but nothing beats a Hop-On, Hop-Off Bus Tour for getting you around the city’s top attractions comfortably and conveniently, with optional audio commentary in a selection of languages to boot. History buffs visiting San Francisco in March will be no stranger to Alcatraz, famously the former site of many of America’s most notorious criminals, and now open for visitors to explore its chilling halls and the surrounding hostile landscape. If you’re looking for something a little on the tamer side, though, then the California Historical Society and the Contemporary Jewish Museum each offer valuable insights into the local cultures and history of both San Francisco and California as a whole. If you’re looking for somewhere exciting to sink a few hours, then Fisherman’s Wharf should be just the ticket. Among this waterfront complex you’ll find the classic Musée Méchanique penny arcade and the popular Pier 39 shopping center, alongside a variety of charming restaurants, stores and cultural hotspots. Come at the right time and you may even come across the famous colony of playful, barking sea lions catching some rays in a huddle on the corner of the pier. With the weather turning generally milder throughout March, you may be keen to spend a few hours exploring some of San Francisco’s serene green spaces. The lakes, gardens and trails of Golden Gate Park are undoubtedly the most popular, while Mission Dolores Park serves as a fantastic picnic spot with idyllic views over the city skyline. Be sure to explore the nearby Conservatory of Flowers and the Botanical Garden, too, to see what March has in bloom. The Golden City’s undulating landscape, impressive skyline and stunning Bay make for some incredible photo ops, but never more so than when you can capture them all together. For some truly exquisite viewpoints, head to the beautiful art-deco Coit Tower for unobstructed panoramic views right down into the Bay. Alternatively, the Twin Peaks summit makes for a brilliant romantic spot to catch the sunset and sit beneath the stars for an evening. Both families and the curious traveler alike are bound to enjoy the likes of the California Academy of Sciences, impressively housing a planetarium, aquarium, natural history museum and indoor rainforest under one massive roof. If that doesn’t quite scratch that itch, then the interactive science exhibits of the Exploratorium should do the trick – just be sure to visit later in the day if you’d prefer to miss the regular school groups. What’s On in March Berlin & Beyond Film Festival Somewhat of a more niche offering for film buffs visiting San Francisco in March, Berlin & Beyond serves as a gateway for the public to see and experience the German-speaking world of cinema. For roughly a week in March, the festival organizes an extensive program of screenings from Germany, Austria, Switzerland, and beyond. Exploring the history, art, cultures and progress of these German-speaking regions, screenings take the form of everything from independent short films to impressive feature films and documentaries. The festival celebrates prominent filmmakers and screen talents from across the German-speaking world, sharing their work with an annual audience of over 7,000 keen film-goers. Saint Patrick’s Day Though few Irishmen would care to admit it, the USA is largely credited with pioneering St. Patrick’s Day celebrations as we know them today, with records as far back as the early 1600s placing St. Augustine in Florida as the potential birthplace of the modern Ireland-centered drinking party. And the nation has only doubled down on the festivities ever since! San Francisco is no stranger to its fair share of hearty Irish fun, making it one of the prime places to be as March 17 rolls around. You’ll find no shortage of parties, pub crawls, cultural festivals and family-friendly activities throughout the city as thousands of locals and visitors go green for St. Patty’s. The city also hosts its annual St. Patrick’s Day parade and block party the weekend beforehand, often giving the keenest of revelers the chance to party all over again! Red Cross Gala If you plan on being in San Francisco in March and enjoy any excuse to dress up, you’ll want to grab yourself a ticket to the annual American Red Cross Gala. Held each year to recognize and honor those in the Bay Area that have made a positive impact to help the American Red Cross, this popular fundraising event takes place in San Francisco’s impressive City Hall. Accompanied by the subsequent After Party, the gala promises an evening of cocktails, refreshments, live music, dancing and a general air of merriment.
Robert Heaney

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