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London in a day: must-see attractions with All Inclusive Plus

1 day
4 stops
Got just one day in London? We’ve crafted the ultimate itinerary to help you hit the city’s biggest highlights with All Inclusive Plus. From royal history to sky-high views, you’ll enjoy seamless entry, great value, and plenty of fun along the way.
Itinerary route map
  • 1

    Hop on a 2-Day Hop-On Hop-Off Bus Tour

    Start your London adventure with a classic hop-on hop-off bus tour. It’s the perfect way to get your bearings and cruise past the city’s most famous sights from the comfort of an open-top double-decker. Enjoy lively commentary, snap photos as you ride, and hop off at any stop that piques your interest. With routes covering all the major attractions, it’s sightseeing made easy and fun.
    Big Bus

    2-Day Hop-On Hop-Off Bus Tour

    1-2 hours
    £55.99Included with the All-Inclusive Pass

    Sit back, relax, and take in the views of London with a Hop-On Hop-Off bus tour. Tick off Central London’s top attractions and get to know the city a little better.


  • 2

    Explore royal history at the Tower of London

    Step into centuries of intrigue at the Tower of London. Wander ancient walls, meet the legendary Beefeaters, and get a close look at the dazzling Crown Jewels. The riverside location is ideal for a scenic stroll, and you’re just a short walk from Tower Bridge for more great photo opportunities. Don’t miss the famous ravens—legend has it they keep the kingdom safe!
    Tower of London

    Tower of London

    Up to 2 hours
    £37.00Included with the All-Inclusive Pass

    As one of London’s most famous sights, this imposing fortress sits proudly on the banks of the Thames in the historic heart of the city.This striking UNESCO World Heritage Site was built under the instruction of William the Conqueror in the 1070s to demonstrate the power of the Normans following a successful battle on English shores.Since its time as an imposing fortress, the Tower of London has served as a palace, an armory, a prison, and even a zoo! These days, however, it’s the brilliant Yeoman Warders, or Beefeaters as they are known, that people come to see, as they give fascinating tours of the grounds all the while safeguarding the sensational British Crown Jewels.
    With All-Inclusive Pass
    10% discount in the gift shop
    10% off food and drinks (excludes alcohol)


  • 3

    Soak up the city from The London Eye

    See London from a whole new angle on The London Eye. Glide high above the Thames in a glass capsule and spot landmarks like Big Ben, Buckingham Palace, and The Shard. The gentle 30-minute rotation is perfect for snapping photos and enjoying a relaxing break between adventures.
    London Eye
    Booking required

    The London Eye

    Up to an hour
    £39.00Included with the All-Inclusive Pass

    The London Eye is an architectural marvel and a true symbol of the modern city. As Europe’s tallest cantilevered observation wheel, it’s a must-do on your London vacation.Standing at an impressive 135 metres (443ft) high, the London Eye boasts 32 glass pods that represent each one of London’s boroughs. Step into the spacious capsule, that’s completely enclosed and climate-controlled, and be transported to the heights of the city.Originally constructed as a temporary exhibit to celebrate the new millennium in 2000, the London Eye offers panoramic views of the city’s skyline that stretches as far as 25 miles on a clear day. That’s all the way to Windsor Castle! Spot the grandeur of Buckingham Palace, the clock tower housing Big Ben, and the gothic structures of the Houses of Parliament. Gaze out at other famous silhouettes such as the Shard, the winding River Thames, and the majestic dome of St. Paul’s Cathedral. These sights become even more magical at sunset or when night falls, and the city lights begin to twinkle.

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  • 4

    Meet the stars at Madame Tussauds London

    End your day rubbing shoulders with the stars at Madame Tussauds. Pose for selfies with lifelike wax figures of celebrities, sports legends, and royals. The themed zones and interactive experiences are a hit for all ages, and you’re just steps from Marylebone’s cafes or a peaceful stroll in Regent’s Park.
    Madame Tussauds London
    Booking required

    Madame Tussauds London

    1-2 hours
    £39.00Included with the All-Inclusive Pass

    You’re invited to strut the red carpet alongside A-listers, sports stars, royalty and more! Step inside the star-studded world of Madame Tussauds and discover the magical blend of history and glamour that has enchanted the world since 1835.Each zone offers a unique experience bringing you face-to-face with the world’s most recognisable personalities. Go backstage with music legends, like Lady Gaga and the iconic Ziggy Stardust persona of David Bowie at the Impossible Festival. Visit the Royal Palace Experience and meet the King, Queen, Prince William and Kate Middleton. Meet your favourite Avengers and more, in the Marvel Hall of Heroes. Then go inside the Millennium Falcon as you finish up with an out-of-this-world Star Wars display.
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