16 Amazing things to do in Times Square, NYC

Times Square

Times Square in New York City is one of the most iconic and bustling places on Earth. This area, located at the intersection of Broadway and Seventh Avenue, is home to some of the world's largest billboards and signs, making it a must-see destination for any traveler or tourist. But Times Square isn't just about sightseeing - it also has a wide variety of entertainment options that draw people from all over the globe.

As the commercial and cultural heart of New York City, it's home to everything, from street performers and protesters to family-friendly restaurants and attractions. It's possible to fill an entire vacation in just this one neighborhood - and you can see it all with Go City®!

Our list of things to do in Times Square covers:

  • Big Bus 1-Day Downtown & Uptown Hop-on Hop-off Tour
  • Madame Tussauds Admission + MARVEL Universe 4D
  • Woodbury Common Bus Tour
  • THE RIDE

And many more!

💰 >>  See how you can save up to 50% on New York attractions 

🗓️ >>  Check out our example New York itineraries 

Times Square metro station

What to do in Times Square

Big Bus 1-Day Downtown & Uptown Hop-on Hop-off Tour

Exploring New York - with its five boroughs and epic attractions, can be daunting - but Big Bus make it easy peasy. Explore uptown and downtown Manhattan on this super convenient and fun bus tour. You can relax while listening to informative narration and learning about the sites you're driving past, then hop off at any place that piques your interest.

Major landmarks and neighborhoods you’ll see on this bus tour include all the big hitters: Times Square, Madison Square Garden, the Empire State Building, Chinatown, the Broadway Theatre District, and much more. Another fun option from Big Bus is the 2-hour nighttime tour, which showcases the city after dark.

🎟️ Getting in: Admission is available on all Go City® New York passes.

Museum of Broadway

A somewhat new addition to New York’s museums, the Museum of Broadway is a must-see for theater lovers. You can see what it takes to produce world-class shows, from the different props used to the various costumes performers wear, even their socks.

🎟️ Getting in: Admission is available on all Go City® New York passes.

Broadway & Times Square Walking Tour

See the bright lights of Broadway and Times Square on this glittering tour. Over an hour and 45 minutes, you'll be taken around the key theatrical sights and history of the area by an experienced actor and director (who you will find carrying an orange flag). They'll take you behind the velvet rope, and spill the tea on the local showbiz gossip, trivia, and history.

🎟️ Getting in: Admission is available on all Go City® New York passes.

Madame Tussauds + MARVEL Universe 4D

Are you ready to step into a world of glamour and fame? Look no further than Madame Tussauds New York, the ultimate celebrity experience in the heart of Times Square. This world-renowned wax museum offers visitors over 200 lifelike replicas of some of the most famous people in history.

But it's not just about posing for selfies with your favorite stars - this museum takes things to the next level with its interactive exhibits. Ever wanted to fly alongside Iron Man or battle villains with Spider-Man? Now you can, thanks to Madame Tussauds' thrilling virtual reality experiences. Sports fans won't be disappointed either - challenge NBA star Carmelo Anthony to a game of basketball or practice your boxing moves with Muhammad Ali. And don't miss out on the chance to sing your heart out with Taylor Swift or dance alongside Michael Jackson.

But Madame Tussauds New York isn't just about celebrities - it also celebrates the spirit of New York City itself, and showcases iconic figures from the city's rich history, including Alexander Hamilton and Jacqueline Kennedy Onassis. Learn about their incredible lives while getting up close and personal with their incredibly detailed wax figures.

👉 Don't miss: their New York-specific experiences and exhibits.

🎟️ Getting in: Admission is available on all Go City® New York passes.

Take the Woodbury Common Bus Tour

Depart from Times Square and head out to the Woodbury Common Premium Outlets, a place where you can find New York City style for much less than New York City prices. Shop major label stores like Burberry, Coach, Prada, NIKE, Lacoste, and many more with your VIP coupon booklet in hand for even more potential savings. Your admission includes round-trip transportation and several hours to shop at your leisure.

🎟️ Getting in: Admission is only available on the Go City® New York Explorer pass.

Food and entertainment in Times Square 

Live music adds to the Times Square atmosphere. You'll see many talented musicians playing their instruments throughout the day, along with street performers doing stunts or dancing routines. There are usually several stages set up throughout the square where bands will play for passersby to enjoy while they explore the city sights nearby.

In addition to the live music and theater shows, Times Square also offers exciting interactive experiences such as virtual reality (VR) arcades - some of which also offer multiplayer games, giving players the chance to compete against each other or work together to complete virtual challenges. It's a great way for friends and family to bond over something fun and unique.

Feeling brave? Many restaurants have open mic nights so visitors can try out their own musical skills! We hear those places serve food as well... check out Times Square's official website for tips on where to eat.

Lillie’s Victorian Establishment

Lillie’s Victorian Establishment is a fantastic bar and restaurant that pays homage to the Victorian era. It is well-known for great decorations during seasonal events, so if you do decide to check it out, consider going during this time.

M&M’s World

You can surround yourself with chocolate by visiting M&M’s World, which is located right in the center of Times Square. Not only can you choose from M&M’s massive selection, but you can also print custom images on the chocolate, perfect for gifts.

Margon

Known for its impressive Cuban sandwich, Margon is a popular destination when it is time to grab something to eat. The menu is quite extensive, so there should be something to suit your tastes.

Midnight Moment

Midnight is a very special time in Times Square. Just before the clock strikes 12 am, all the billboards come to life to showcase a new artist. This is a truly an unforgettable moment that is well worth the watch.

Ellen’s Stardust Diner

Do you like all-day breakfast? What about Broadway and musicals? If so, Ellen’s Stardust Diner is a no-brainer. The diner is known for new performers that may be one day headlining some of the biggest shows Broadway has to offer.

Things to do near Times Square

Top of the Rock Observatory

Discover unparalleled 360-degree views of the New York City skyline from one of its most iconic buildings at the Top of the Rock observation deck -  a photographer's paradise and an absolute must-see.

Located at the top of 30 Rockefeller Plaza in the Rockefeller Center, Top of the Rock offers visitors an unforgettable experience from the moment they step into its stylish lobby. The building itself is a piece of history, constructed during the Great Depression as a symbol of hope and prosperity for all Americans. Its intricate motifs and stunning murals serve as a reminder of that era's elegance and sophistication.

From the observation deck, enjoy breathtaking views of Central Park, the Empire State Building, and Lady Liberty - all captured from three different viewing decks set on some of New York City's highest levels.

Top of the Rock has earned high praise from locals and tourists alike for its unique perspective on the city. Here, you can escape from the hustle and bustle down below, and look out over what feels like the center of the world.

So whether you're looking to capture stunning photographs or just want to experience one-of-a-kind views of New York City's skyline, Top of The Rock near Times Square is an ideal destination for anyone looking for something truly special.

🎟️ Getting in: Admission is available on all Go City® New York passes.

Rockefeller Center Tour

Featuring 19 commercial buildings in the area between Fifth and Sixth Avenues, Rockefeller Center is home to major landmarks. Explore the Rink at Rockefeller Center (popular for skating in winter), Radio City Music Hall, Top of the Rock, the Comcast Building, and more. A tour of this compact but diverse little corner of midtown Manhattan is a chance to learn a little bit more about NYC culture.

🎟️ Getting in: Admission is available on all Go City® New York passes.

Radio City Stage Door Tour®

Theater buffs, rejoice! Now is your chance to go behind the scenes at one of America’s most famous theaters. With the comprehensive, 75-minute Radio City Stage Door Tour®, you’ll get in-depth looks at major areas and special objects. Discover what makes this amazing place such an important cultural destination. You’ll even get to take a photo with a world-famous Rockette!

🎟️ Getting in: Admission is available on all Go City® New York passes.

Museum of Modern Art (MoMA)

In a city with so many stellar art museums, it can be hard to stand out from the crowd. The Museum of Modern Art (or MoMA), however, does just that.

Their vast collections of modern and contemporary art showcase everything. See art from the best of world-famous artists to the newest offerings of up-and-comers. Come here to be inspired.

🎟️ Getting in: Admission is available on all Go City® New York passes.

THE RIDE

If you’re looking for a unique tour of NYC, look no further than THE RIDE. It's a delightfully interactive experience that feels more like a theatrical performance than a simple sightseeing tour. This 75-minute excursion is hosted by two professional comedians who will escort you past the city’s top sites. See landmarks like Grand Central Terminal, the New York Public Library, Central Park, and of course, Times Square itself.

🎟️ Getting in: Admission is available on all Go City® New York passes - but you'll need to book in advance.

See the best of Times Square and New York

Discover our full line-up of New York attractions including The Empire State Building, Top of the Rock Observatory, the Statue of Liberty, and more.  

🤩 >> If you want to see and do as much as you can, our All-Inclusive Pass is for you.    

😎 >> If you want to pick just a few attractions and visit at your own pace, our Explorer Pass is the perfect option. 

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Go City Travel Expert

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Guide to Visiting One World Trade Center

All you need to know about visiting the One World Trade Center, 9/11 Museum & Memorial and One World Observatory. Plan your trip now. When planning your visit to New York City, One World Trade Center – also known as Freedom Tower – must be on the bucket list. Located in the New York City’s bustling financial district in Downtown Manhattan, it offers some of the most breath-taking views across the city up the One World Observatory and it is home to the 9/11 Memorial & Museum. It’s also one of the most unique places to enjoy sunset cocktails and fine dining – so any experience of this modern landmark will offer something to remember. Everyone remembers where they were when they found out about 9/11 so what better way to honor this day than to pay homage to the victims at the Memorial & Museum. Situated on the site of the original World Trade Center, the 9/11 Museum uncovers the story of this ill-fated day with over 10,000 artifacts on display, as well as interviews of 2,000 first-hand accounts, photographs and family testimonies. The One World Trade Center’s Museum also features a Permanent Collection with exhibitions of items donated as well as the incredible account from John Stiastny, one of few survivors of the national disaster. The Foundation Hall contains a segment of the surviving wall of the original structure of the World Trade Center and visitors can still see inscriptions, memorials, and missing posters from the aftermath in 2001. Outside visitors can also see the two memorial pools on the North and South end, the 80-foot Tridents columns as well as International flags which were suspended in the lobby of the original Twin Towers prior to the devastating incident. You can easily spend half a day at the site if you then head up the 102 stories to the One World Observatory. The elevator takes just 47 seconds and, on the way, up you can enjoy a dynamic display learning of the transformation of New York City from its original settlement and bedrock to the concrete jungle of today. At the top, the Forever Theatre audio-visual exhibition thrusts you into the vibrant city life and the interactive displays and presentations will help you get to know Gotham’s rich culture and unique history. Don’t miss the Sky Portal, a glass floor that looks down onto the streets beneath you 100 stories below... Be warned: if you have vertigo this will be a challenge! Indulge in an evening to remember at ONE Dine, One World Trade Center's New York’s ultimate dining and drinking experience. The New York themed menu is a fun way to celebrate something special and guests are welcome for a cocktail, bar snack or a gourmet meal. Tip: you will need an Observatory ticket to enter and make a dinner reservation. Of course, you won’t want to forget your camera for shots of the iconic skyline which, by day or night, is one of the most breathtaking vistas in all of New York. You can also make the most of a professional photographer for a take-home souvenir and visit the souvenir shop full of One World Trade Center-themed gifts. A trip to the Big Apple during the holiday season is one of the best times of the year to experience the iconic city in all its cheer. One World Trade Center's Winter Onederland promises a giant snow globe, Santa Visits, family-friendly Christmas displays, as well as Christmas themed drinks and dining - fun for everyone! If you plan on visiting the One World Trade Center’s 9/11 Memorial & Museum you can visit between 9AM – 8PM daily. To visit the One World Observatory, it is open 9AM – 9PM 7 days a week with last admission 8:15PM (check website for amended holiday hours over Christmas & New Year and during the summer months). ONE Dine is open for meals from 12PM – 9PM daily with last reservations at 6:45PM. Nearby you can also visit the iconic Statue of Liberty and historic Ellis Island Immigration Museum to make the most of your New York experience. If you plan on arriving by Subway, the stop is Fulton Street/Park Place or enjoy a Hop on Hop off Bus Tour experience and jump off at stop 11, 12, or 13 on the Downtown route. Alternatively, the address is 180 Greenwich St. World Trade Center should you be arriving by Taxi or car.
Shashia Mitchell
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New York All Inclusive Pass Itinerary

Did you know you can save up to 42% with an All-Inclusive Pass?  If you visited the below attractions without our pass, you'd spend $416.55. With our pass, it's only $239.  That's a total saving of $177.55. Read on for some NYC inspiration and discover how you can save on your sightseeing. Day 1 Morning Big Bus Hop On Hop Off: 1-Day Classic Ticket Head to Times Square and hop aboard a Big Bus for a Hop-on Hop-off tour. With your pass, you’ve got a full day to explore both its Uptown and Downtown routes. Price without a pass: $80 Afternoon Empire State Building Observatory Listen. You cannot come to New York and not visit the Empire State Building. Just make sure you pick up a fridge magnet from the gift shop for your Gran on the way out. Price without a pass: $51.17 Madame Tussauds Admission + MARVEL Universe 4D For an afternoon of saying things like “but how do they make them look so real!?” and “take a pic of me with Obama”, head to Madame Tussauds. Plus, with your pass, you can also visit the MARVEL Universe 4D experience.  Price without a pass: $47.89 Day 2 Morning Best of NYC Cruise: Circle Line Sightseeing Cover the whole of Manhattan in one morning. This Best of NYC Cruise circles the entirety of Manhattan, offering chef’s kiss views of its skyline and many famous landmarks.  Price without a pass: $49 Afternoon Intrepid Sea, Air and Space Museum and Space Shuttle As far as museum set-ups go, this is a goodie. You’ll be fully immersed in the world of US nautical and naval history from the moment you arrive. Price without a pass: $33 Edge Vertigo-inducing views anyone? Edge’s tilted glass walls and glass-bottomed floor might leave you a bit wobbly-legged, but it’s totally worth it for those INSANE views.  Price without a pass: $50.08 Day 3 Morning Statue Of Liberty and Ellis Island Ferry Iconic. Majestic. Inspirational. These are just some of the words that are thrown around when talking about the Statue of Liberty. Yep, she’s pretty special.  Price without a pass: $24.50 Afternoon One World Observatory Now the tallest building in New York, One World Observatory offers spectacular (and that is not an exaggeration) 360-degree views of New York and beyond.  Price without a pass: $47.91 9/11 Memorial and Museum An emotional final stop, but certainly not one to be missed, the 9/11 Memorial and Museum pays tribute to the people affected by the events that took place on September 11. End your trip with a little extra appreciation for this resilient city and its locals. Price without a pass: $33 By visiting these attractions with an All-Inclusive Pass, you'll have saved 42% on your sightseeing. So, what you waiting for? It's time to get planning that NYC adventure now! Check out all the attractions on your pass     We calculate our savings by comparing the Go City price to the combined normal ticket values - these were last updated on April 1, 2023.
Katie Waller

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